國立虎尾科技大學 |

Are You Still Watching? a Crisis Analysis of Netflix.

紀錄類型:	書目-語言資料,手稿 : Monograph/item
正題名/作者:	Are You Still Watching? a Crisis Analysis of Netflix./
作者:	Flor, Stefan.
面頁冊數:	1 online resource (67 pages)
附註:	Source: Masters Abstracts International, Volume: 85-09.
Contained By:	Masters Abstracts International85-09.
標題:	Subscriptions. -
電子資源:	click for full text (PQDT)
ISBN:	9798381915525

Are You Still Watching? a Crisis Analysis of Netflix.
Flor, Stefan.

Are You Still Watching? a Crisis Analysis of Netflix. - 1 online resource (67 pages)

Source: Masters Abstracts International, Volume: 85-09.

Thesis (M.M.)--Universidade Catolica Portuguesa (Portugal), 2023.

Includes bibliographical references

Ever since its move towards streaming content online, Netflix is considered a posterchild of a self-disrupting company. However, in late 2021 the company's stock price lost more than 70% of its value. This study aims to investigate the reasons for the crisis Netflix is facing and assessing whether the company has the ability to handle its current and future challenges through the use of the RBV, VRIO and dynamic capabilities concepts used in the context of strategic adaptive management as well as crisis management for academic teaching.The dissertation provides an overview of the aforementioned concepts as well as information on the market, the company and the crisis of Netflix through secondary data gathered from interviews, newspaper articles, publicly available data as well as the book "That Will Never Work: The Birth of Netflix and the Amazing Life of an Idea" by Netflix's first CEO.The study includes a chapter providing teaching notes for the academic use of this case. Several potential assignments are laid out and answered, bridging the gap between the theoretical concepts introduced and the information provided on the case, laying out possible strategic moves that could save the company and prevent them from following the footsteps of Nokia and Kodak.The conclusion of the case is that Netflix possesses several VRIO resources and therefore competitive advantages as well as dynamic capabilities mainly due to their reactive and forward-looking management that has proven its capability of doing what is "best for business" multiple times throughout its history.

Electronic reproduction.
Ann Arbor, Mich. :
ProQuest,
2024

Mode of access: World Wide Web

ISBN: 9798381915525Subjects--Topical Terms:

1437640
Subscriptions.
Index Terms--Genre/Form:

554714
Electronic books.

Are You Still Watching? a Crisis Analysis of Netflix.
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504 $a Includes bibliographical references
520 $a Ever since its move towards streaming content online, Netflix is considered a posterchild of a self-disrupting company. However, in late 2021 the company's stock price lost more than 70% of its value. This study aims to investigate the reasons for the crisis Netflix is facing and assessing whether the company has the ability to handle its current and future challenges through the use of the RBV, VRIO and dynamic capabilities concepts used in the context of strategic adaptive management as well as crisis management for academic teaching.The dissertation provides an overview of the aforementioned concepts as well as information on the market, the company and the crisis of Netflix through secondary data gathered from interviews, newspaper articles, publicly available data as well as the book "That Will Never Work: The Birth of Netflix and the Amazing Life of an Idea" by Netflix's first CEO.The study includes a chapter providing teaching notes for the academic use of this case. Several potential assignments are laid out and answered, bridging the gap between the theoretical concepts introduced and the information provided on the case, laying out possible strategic moves that could save the company and prevent them from following the footsteps of Nokia and Kodak.The conclusion of the case is that Netflix possesses several VRIO resources and therefore competitive advantages as well as dynamic capabilities mainly due to their reactive and forward-looking management that has proven its capability of doing what is "best for business" multiple times throughout its history.
520 $a Desde a sua mudanca para o streaming, a Netflix e considerada um exemplo de uma empresa que se autodestroi. No entanto, no final de 2021, o preco das acoes da empresa perdeu mais de 70% do seu valor. Este estudo visa investigar as razoes da crise que a Netflix esta a enfrentar e avaliar se a empresa tem a capacidade de lidar com os seus desafios atuais e futuros atraves da utilizacao dos conceitos RBV, VRIO e capacidades dinamicas utilizados no contexto da gestao estrategica adaptativa e da gestao de crises para o ensino academico.A dissertacao fornece uma visao geral dos conceitos acima mencionados, bem como informacoes sobre o mercado, a empresa e a crise da Netflix atraves de dados secundarios recolhidos de entrevistas, artigos de jornais, dados disponiveis publicamente e o livro "That Will Never Work: The Birth of Netflix and the Amazing Life of an Idea" do primeiro CEO da Netflix.O estudo inclui um capitulo com notas didaticas para a utilizacao academica. Sao apresentadas e respondidas varias tarefas potenciais, conectando os conceitos teoricos introduzidos e as informacoes do caso e apresentando possiveis movimentos estrategicos que poderiam salvar a empresa antes de seguir os passos da Nokia ou Kodak.A conclusao do caso e que a Netflix possui recursos VRIO e, por conseguinte, vantagens competitivas e capacidades dinamicas, devido a sua gestao reativa e orientada para o futuro, que provou a sua capacidade de fazer o que e "melhor para o negocio" varias vezes.
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