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Service Design Thinking as Strategic Communication : = Towards Sustainable Solution Focused Stakeholder Engagement in the Greater Tzaneen Community.

Record Type:	Language materials, manuscript : Monograph/item
Title/Author:	Service Design Thinking as Strategic Communication :/
Reminder of title:	Towards Sustainable Solution Focused Stakeholder Engagement in the Greater Tzaneen Community.
Author:	Maponya, Makoma Germinah.
Description:	1 online resource (166 pages)
Notes:	Source: Masters Abstracts International, Volume: 84-04.
Contained By:	Masters Abstracts International84-04.
Subject:	Collaboration. -
Online resource:	click for full text (PQDT)
ISBN:	9798352601617

Service Design Thinking as Strategic Communication : = Towards Sustainable Solution Focused Stakeholder Engagement in the Greater Tzaneen Community.
Maponya, Makoma Germinah.

Service Design Thinking as Strategic Communication :Towards Sustainable Solution Focused Stakeholder Engagement in the Greater Tzaneen Community. - 1 online resource (166 pages)

Source: Masters Abstracts International, Volume: 84-04.

Thesis (M.A.)--University of Johannesburg (South Africa), 2022.

Includes bibliographical references

Poverty reduction has been a consistent theme in South Africa since 1994. However, there is evidence of unrest, rising unemployment rates and a substantive number of people living in absolute poverty, struggling for basic needs such as access to clean water and sanitation, shelter and food. These struggles are also exacerbated by the advent of COVID-19 pandemic which has had a negative impact on the socio-economic progress of the country. Against this context, the study suggests the application of design thinking (DT) to add a human centred element to Strategic communication and community engagement. This suggestion hopes to encourage the co-design of innovative approaches with stakeholders who are faced with these complex challenges. As a design-led researcher, this study positions me as a steward for enhanced interactions between those who have the capacity to implement community development projects and the beneficiaries.The study findings support the notion that stakeholder engagement should start with the community members and end with the community members themselves as this allows research to be conducted with them as opposed to on them. Keywords: Stakeholder Engagement, Design Thinking, Service Design Thinking, Strategic Communication, Sustainable Solution.

Electronic reproduction.
Ann Arbor, Mich. :
ProQuest,
2024

Mode of access: World Wide Web

ISBN: 9798352601617Subjects--Topical Terms:

1372459
Collaboration.
Index Terms--Genre/Form:

554714
Electronic books.

Service Design Thinking as Strategic Communication : = Towards Sustainable Solution Focused Stakeholder Engagement in the Greater Tzaneen Community.
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504 $a Includes bibliographical references
520 $a Poverty reduction has been a consistent theme in South Africa since 1994. However, there is evidence of unrest, rising unemployment rates and a substantive number of people living in absolute poverty, struggling for basic needs such as access to clean water and sanitation, shelter and food. These struggles are also exacerbated by the advent of COVID-19 pandemic which has had a negative impact on the socio-economic progress of the country. Against this context, the study suggests the application of design thinking (DT) to add a human centred element to Strategic communication and community engagement. This suggestion hopes to encourage the co-design of innovative approaches with stakeholders who are faced with these complex challenges. As a design-led researcher, this study positions me as a steward for enhanced interactions between those who have the capacity to implement community development projects and the beneficiaries.The study findings support the notion that stakeholder engagement should start with the community members and end with the community members themselves as this allows research to be conducted with them as opposed to on them. Keywords: Stakeholder Engagement, Design Thinking, Service Design Thinking, Strategic Communication, Sustainable Solution.
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