國立虎尾科技大學 |

Popular Propaganda in Pop Culture : = How China Sells Its Ideology.

紀錄類型:	書目-語言資料,手稿 : Monograph/item
正題名/作者:	Popular Propaganda in Pop Culture :/
其他題名:	How China Sells Its Ideology.
作者:	Yao, Linan.
面頁冊數:	1 online resource (245 pages)
附註:	Source: Dissertations Abstracts International, Volume: 85-02, Section: A.
Contained By:	Dissertations Abstracts International85-02A.
標題:	Asian studies. -
電子資源:	click for full text (PQDT)
ISBN:	9798380121132

Popular Propaganda in Pop Culture : = How China Sells Its Ideology.
Yao, Linan.

Popular Propaganda in Pop Culture :How China Sells Its Ideology. - 1 online resource (245 pages)

Source: Dissertations Abstracts International, Volume: 85-02, Section: A.

Thesis (Ph.D.)--Columbia University, 2023.

Includes bibliographical references

Why is authoritarian propaganda often uninspiring, and how can states create captivating content that competes in the modern information landscape? This dissertation theorizes that dictators must strike a balance between controlling the creative process of cultural elites to promote a specific ideology and unleashing their creative potential. Overbearing ideological constraints can suppress creativity, thus necessitating powerful incentives to produce engaging propaganda. This research empirically focuses on the resurgence of propaganda films in Chinese cinemas from the mid- to late-2010s, particularly following the 2018 administrative reform when the Central Propaganda Department assumed control of the film industry. This serves as a case study demonstrating how an authoritarian state can make propaganda interesting. Utilizing novel film industry data and qualitative fieldwork, I uncover a state propaganda strategy that effectively shapes popular culture in China. I show that the Chinese government has successfully enlisted the cultural expertise of the private sector to craft entertaining and marketable propaganda through direct mandates and through shaping a market environment favorable to propaganda. Additionally, I conducted an online field experiment that demonstrates that such propagandist entertainment likely sways the majority of viewers' opinions toward the regime. However, it is worth noting that these propaganda movies may backfire among a small portion of the audience - approximately 20% of participants - who already harbor a distaste for propaganda before watching the movie. The production and reception of propagandist entertainment beyond the film industry and outside China are also discussed in this dissertation.

Electronic reproduction.
Ann Arbor, Mich. :
ProQuest,
2024

Mode of access: World Wide Web

ISBN: 9798380121132Subjects--Topical Terms:

1179577
Asian studies.
Subjects--Index Terms:

Central Propaganda DepartmentIndex Terms--Genre/Form:

554714
Electronic books.

Popular Propaganda in Pop Culture : = How China Sells Its Ideology.
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