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Decoding tourist behavior in the digital era : = insights for effective marketing /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Decoding tourist behavior in the digital era :/ [edited by] Norhidayah Azman ... [et al.].
Reminder of title:	insights for effective marketing /
other author:	Norhidayah, Azman,
Published:	Hershey, PA :IGI Global, : c2025.,
Description:	xix, 401 p. :ill. ; : 26 cm.;
Notes:	"Premier research source"--Cover.
Subject:	Tourism - Psychological aspects. -
ISBN:	9798369351123 (paperback) :

Decoding tourist behavior in the digital era : = insights for effective marketing /
Decoding tourist behavior in the digital era :insights for effective marketing /[edited by] Norhidayah Azman ... [et al.]. - Hershey, PA :IGI Global,c2025. - xix, 401 p. :ill. ;26 cm.

"Premier research source"--Cover.

Includes bibliographical references (p. 329-389) and index.

"The purpose of this book is to present a complete collection of papers that provide fresh insights for conventional and contemporary paradigms, techniques, and methodologies, as well as more current advancements in research methodology for understanding tourist behavior in digital marketing"--

ISBN: 9798369351123 (paperback) :NT8122

LCCN: 2024048709Subjects--Topical Terms:

563589
Tourism
--Psychological aspects.

LC Class. No.: G155.A1 / D387 2025

Dewey Class. No.: 338.4/791

Decoding tourist behavior in the digital era : = insights for effective marketing /
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245 0 0 $a Decoding tourist behavior in the digital era : $b insights for effective marketing / $c [edited by] Norhidayah Azman ... [et al.].
260 $a Hershey, PA : $b IGI Global, $c c2025.
300 $a xix, 401 p. : $b ill. ; $c 26 cm.
500 $a "Premier research source"--Cover.
504 $a Includes bibliographical references (p. 329-389) and index.
520 $a "The purpose of this book is to present a complete collection of papers that provide fresh insights for conventional and contemporary paradigms, techniques, and methodologies, as well as more current advancements in research methodology for understanding tourist behavior in digital marketing"-- $c Provided by publisher.
650 0 $a Tourism $x Psychological aspects. $3 563589
650 0 $a Tourism $x Marketing. $3 599886
650 0 $a Tourism $x Research $x Methodology. $3 633197
650 0 $a Tourists $x Attitudes. $3 1291473
700 1 $a Norhidayah, Azman, $d 1987- $e editor. $3 1496900