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AI-Based data analytics = applications for business management /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	AI-Based data analytics/ edited by Kiran Chaudhary and Mansaf Alam.
Reminder of title:	applications for business management /
other author:	Chaudhary, Kiran.
Published:	Boca Raton, FL :CRC Press, : 2024.,
Description:	1 online resource (261 p.) :ill. :
Notes:	"An Auerbach Book"- Cover.
Subject:	Artificial intelligence - Industrial applications. -
Online resource:	https://www.taylorfrancis.com/books/9781032614083
ISBN:	9781032614083

AI-Based data analytics = applications for business management /
AI-Based data analyticsapplications for business management /[electronic resource] :edited by Kiran Chaudhary and Mansaf Alam. - 1st ed. - Boca Raton, FL :CRC Press,2024. - 1 online resource (261 p.) :ill.

"An Auerbach Book"- Cover.

Includes bibliographical references and index.

Use of AI in E-Commerce / Rajeshwari Sissodia, ManMohan Singh Rauthan, and Varun Barthwal -- Sentiment Analysis of Social Media with AI / Ashutosh Yadav and Shilpi Chhabra -- Unlocking the Power of Explainable AI to Improve Customer Experiences in E-Commerce / Manzoor Ansari, Syed Arshad Ali, Mansaf Alam, Kiran Chaudhary, and Sandeep Rakshit -- Business Intelligence / Kingsley T. Igulu, Friday E. Onuodu, Richa Chaudhary, and Palimote Justice -- Sentiment Analysis of Social Media: Bibliometric Analysis / Meera Mehta and Shivani Arora -- Exploring Hugging Face Transformer Library Impact on Sentiment Analysis: A Case Study / Aashita Chhabra, Kiran Chaudhary, and Mansaf Alam -- Data Analytics in Business Intelligence / Kingsley T. Igulu, Ebenezer Osuigbo, and Thipendra P. Singh -- Federated Learning for Business Intelligence: Predictive Maintenance in Industry 4.0 / Syed Arshad Ali, Manzoor Ansari, Mansaf Alam, and Sandip Rakshit -- Role of IoT in Smart Cities: Proliferation and Challenges / Anupam Singh, Nitin Arora, and Thipendra P. Singh -- AI-Based Planning of Business Management / Lakshay Agarwal, Naman Jain, Niharika Singh, and Saurabh Kumar -- AI-Based Business Model Innovation in New Technologies / Niharika Singh, Charu Gupta, Prerana Chaha, and Thipendra P. Singh -- Cloud Computing: Storage Management, Security, and Privacy / Taran Singh Bharati -- Social Media Marketing and Online Impulse Buying Behaviour: An Analysis through Website Quality as Moderator / Manoj Bansal, Satinder Kumar, and Ary Soro Utami -- Effect of Blockchain Technology on the Future of E-Commerce in India / Chhavi Sharma and Supriya Kamna -- Assessing the Usage of Various Data Mining Techniques for Analysis of Online Social Networks / Sushma Malik, Deepti Gupta, and Anamika Rana.

This book covers various topics related to marketing and business analytics. It explores how organizations can increase their profits by making better decisions in a timely manner through the use of data analytics. This book is meant for students, practitioners, industry professionals, researchers, and academics working in the field of commerce and marketing, big data analytics, and organizational decision-making. Highlights of the book include: The role of Explainable AI in improving customer experiences in e-commerce Sentiment analysis of social media Data analytics in business intelligence Federated learning for business intelligence AI-based planning of business management An AI-based business model innovation in new technologies An analysis of social media marketing and online impulse buying behaviour AI-Based Data Analytics: Applications for Business Management has two primary focuses. The first is on analytics for decision-making and covers big data analytics for market intelligence, data analytics and consumer behavior, and the role of big data analytics in organizational decision-making. The book's second focus is on digital marketing and includes the prediction of marketing by consumer analytics, web analytics for digital marketing, smart retailing, and leveraging web analytics for optimizing digital marketing strategies.

ISBN: 9781032614083Subjects--Topical Terms:

796380
Artificial intelligence
--Industrial applications.

LC Class. No.: HD31.2

Dewey Class. No.: 658.0563

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520 $a This book covers various topics related to marketing and business analytics. It explores how organizations can increase their profits by making better decisions in a timely manner through the use of data analytics. This book is meant for students, practitioners, industry professionals, researchers, and academics working in the field of commerce and marketing, big data analytics, and organizational decision-making. Highlights of the book include: The role of Explainable AI in improving customer experiences in e-commerce Sentiment analysis of social media Data analytics in business intelligence Federated learning for business intelligence AI-based planning of business management An AI-based business model innovation in new technologies An analysis of social media marketing and online impulse buying behaviour AI-Based Data Analytics: Applications for Business Management has two primary focuses. The first is on analytics for decision-making and covers big data analytics for market intelligence, data analytics and consumer behavior, and the role of big data analytics in organizational decision-making. The book's second focus is on digital marketing and includes the prediction of marketing by consumer analytics, web analytics for digital marketing, smart retailing, and leveraging web analytics for optimizing digital marketing strategies.
588 $a OCLC-licensed vendor bibliographic record.
650 0 $a Artificial intelligence $x Industrial applications. $3 796380
650 0 $a Business intelligence. $3 557121
650 0 $a Quantitative research. $3 635913
650 0 $a Management. $3 558618
700 1 $a Chaudhary, Kiran. $3 1419169
700 1 $a Alam, Mansaf. $e editor. $3 1324581
856 4 0 $u https://www.taylorfrancis.com/books/9781032614083