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Principles of Modern Marketing
~
Varble, Dale L
Principles of Modern Marketing
Record Type:
Language materials, printed : monographic
Author:
HustedStewart W,
Alternative Intellectual Responsibility:
VarbleDale L,
Secondary Intellectual Responsibility:
LowryJames R,
Place of Publication:
Boston
Published:
Allyn and Bacon;
Year of Publication:
1989
Description:
xxvii, 722pill : 28cm;
ISBN:
0205115756
Principles of Modern Marketing
Husted, Stewart W
Principles of Modern Marketing
/ Stewart W. Husted ; Dale L. Varble - Boston : Allyn and Bacon, 1989. - xxvii, 722p ; ill ; 28cm.
ISBN 0205115756
Varble, Dale L
Lowry, James R
Principles of Modern Marketing
LDR
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