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Marketing : Concepts And Strategies
~
Pride, William M
Marketing : Concepts And Strategies
Record Type:
Language materials, printed : monographic
Title Information:
Concepts And Strategies
Author:
PrideWilliam M,
Alternative Intellectual Responsibility:
FerrellO. C,
Place of Publication:
Boston
Published:
Houghton Mifflin;
Edition:
7 ed
Description:
xxxvi,774pill : 26cm;
ISBN:
0395433584
Marketing : Concepts And Strategies
Pride, William M
Marketing
: Concepts And Strategies / William M. Pride ; O. C. Ferrell - 7 ed. - Boston : Houghton Mifflin - xxxvi,774p ; ill ; 26cm.
ISBN 0395433584
Ferrell, O. C
Marketing : Concepts And Strategies
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