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Product marketing for technology com...

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Butje, Mark

Product marketing for technology companies

Record Type:	Language materials, printed : monographic
Author:	ButjeMark,
Place of Publication:	Burlington, MA
Published:	Elsevier Butterworth-Heinemann;
Year of Publication:	c2005
Description:	xiii, 183 p.ill. : 24 cm.;
Subject:	New products - Marketing -
Subject:	High technology industries - Marketing -
Subject:	Information technology - Marketing -
Notes:	Includes index
ISBN:	0750659947

Product marketing for technology companies
Butje, Mark

Product marketing for technology companies / Mark Butje - Burlington, MA : Elsevier Butterworth-Heinemann, c2005. - xiii, 183 p. ; ill. ; 24 cm..
Includes index.
ISBN 0750659947
New productsHigh technology industriesInformation technology -- Marketing -- Marketing -- Marketing

Product marketing for technology companies
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210 $a Burlington, MA $d c2005 $c Elsevier Butterworth-Heinemann
215 1 $a xiii, 183 p. $c ill. $d 24 cm.
300 $a Includes index
606 $a New products $x Marketing $3 474423 $2 lc $3 732639
606 $a High technology industries $x Marketing $3 446348 $2 lc $3 740714
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658.575 B984 2005

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