Language:
English
繁體中文
Help
Login
Back
Switch To:
Labeled
|
MARC Mode
|
ISBD
Services marketing : concepts, strat...
~
Hoffman, K. Douglas.
Services marketing : concepts, strategies & cases
Record Type:
Language materials, printed : monographic
Uniform Titlee:
Essentials of services marketing.
Title Information:
concepts, strategies & cases
Author:
HoffmanK. Douglas.,
Alternative Intellectual Responsibility:
BatesonJohn E. G.,
Place of Publication:
Mason, Ohio
Published:
Thomson/South-Western;
Year of Publication:
c2006.
Edition:
3rd ed.
Description:
xix, 588 p.ill. : 24 cm.;
Subject:
Service industries - Marketing. -
Notes:
Includes bibliographical references and index.
ISBN:
0324319967
Services marketing : concepts, strategies & cases
Hoffman, K. Douglas.
Services marketing
: concepts, strategies & cases / K. Douglas Hoffman, John E.G. Bateson. - 3rd ed.. - Mason, Ohio : Thomson/South-Western, c2006.. - xix, 588 p. ; ill. ; 24 cm..
Includes bibliographical references and index.Rev. ed of: Essentials of services marketing. 2nd ed. c2002..
ISBN 0324319967ISBN 0324422830
Service industries -- Marketing.
Bateson, John E. G.
Services marketing : concepts, strategies & cases
LDR
:00866nam0 2200277 4500
001
556407
005
20101024132429.0
009
a(AuCNLKIN)000040160197
010
1
$a
0324319967
$b
hardcover
010
1
$a
0324422830
$b
ISE : pbk.
$d
NT900
020
$b
2005934852
020
$b
GBA6A70
042
$a
pcc
100
$a
20090113h akaa0chia50020302ba
101
0
$a
eng
102
$a
us
105
$a
a a 001yy
200
1
$a
Services marketing
$e
concepts, strategies & cases
$f
K. Douglas Hoffman, John E.G. Bateson.
205
$a
3rd ed.
210
$a
Mason, Ohio
$d
c2006.
$c
Thomson/South-Western
215
1
$a
xix, 588 p.
$c
ill.
$d
24 cm.
300
$a
Includes bibliographical references and index.
300
$a
Rev. ed of: Essentials of services marketing. 2nd ed. c2002.
500
$a
Essentials of services marketing.
$3
550177
606
$2
lc
$a
Service industries
$x
Marketing.
$3
550178
676
$a
658.8
$v
22
680
$a
HD9980.5
$b
.H645 2006
700
$a
Hoffman
$b
K. Douglas.
$3
550175
701
$a
Bateson
$b
John E. G.
$3
550176
801
0
$a
US
$b
DLC
$c
20081201
$g
AACR2
801
2
$a
TW
$b
NFU
$c
20090724
$g
CCR
$m
3
based on 0 review(s)
ALL
圖書館3F 書庫
Items
1 records • Pages 1 •
1
Inventory Number
Location Name
Item Class
Material type
Call number
Usage Class
Loan Status
No. of reservations
Opac note
Attachments
E028831
圖書館3F 書庫
一般圖書(BOOK)
一般圖書
658.8 H699 2006
一般使用(Normal)
On shelf
0
Reserve
1 records • Pages 1 •
1
Reviews
Add a review
and share your thoughts with other readers
Export
pickup library
Processing
...
Change password
Login