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New strategies for reputation manage...

Griffin, Andrew, (1972-)

New strategies for reputation management = gaining control of issues, crises & corporate social responsibility /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	New strategies for reputation management/ Andrew Griffin.
其他題名:	gaining control of issues, crises & corporate social responsibility /
作者:	Griffin, Andrew,
出版者:	London :Kogan Page, : 2008.,
面頁冊數:	vi, 176 p. ;24 cm.;
附註:	Title from e-book title screen (viewed September 19, 2008).
標題:	Social responsibility of business. -
電子資源:	Connect to MyiLibrary resource
ISBN:	9786611091859

New strategies for reputation management = gaining control of issues, crises & corporate social responsibility /
Griffin, Andrew,1972-

New strategies for reputation managementgaining control of issues, crises & corporate social responsibility /[electronic resource] :Andrew Griffin. - London :Kogan Page,2008. - vi, 176 p. ;24 cm.

Title from e-book title screen (viewed September 19, 2008).

Includes bibliographical references (p. 165-166) and index.

Andrew Griffin shows how to take the initiative in strategically managing your business's reputation. He shows that standard thinking on reputation management is often inadequate for today's information age, and reveals a host of new and robust techniques and methods to ensure your company's reputation can withstand the major crises.

Electronic reproduction.
UK :
MyiLibrary,
2008

Available via World Wide Web.

ISBN: 9786611091859Subjects--Topical Terms:

558803
Social responsibility of business.
Index Terms--Genre/Form:

554714
Electronic books.

LC Class. No.: HD59.2 / .G75 2008eb

Dewey Class. No.: 659.2

New strategies for reputation management = gaining control of issues, crises & corporate social responsibility /
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500 $a Title from e-book title screen (viewed September 19, 2008).
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520 $a Andrew Griffin shows how to take the initiative in strategically managing your business's reputation. He shows that standard thinking on reputation management is often inadequate for today's information age, and reveals a host of new and robust techniques and methods to ensure your company's reputation can withstand the major crises.
533 $a Electronic reproduction. $b UK : $c MyiLibrary, $d 2008 $n Available via World Wide Web. $n Access may be limited to MIL affiliated libraries.
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