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IMC, the next generation = five step...

Schultz, Don E.

IMC, the next generation = five steps for delivering value and measuring financial returns /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	IMC, the next generation/ by Don E. Schultz, Heidi F. Schultz.
Reminder of title:	five steps for delivering value and measuring financial returns /
Author:	Schultz, Don E.
other author:	Schultz, Heidi F.
Published:	New York :McGraw-Hill, : c2004.,
Description:	xxiii, 408 p. :ill. ; : 24 cm.;
Notes:	Title from e-book title screen (viewed October 15, 2007).
Subject:	Customer services. -
Online resource:	Connect to MyiLibrary resource
ISBN:	9786610230037

IMC, the next generation = five steps for delivering value and measuring financial returns /
Schultz, Don E.

IMC, the next generationfive steps for delivering value and measuring financial returns /[electronic resource]by Don E. Schultz, Heidi F. Schultz. - New York :McGraw-Hill,c2004. - xxiii, 408 p. :ill. ;24 cm.

Title from e-book title screen (viewed October 15, 2007).

Electronic reproduction.
UK :
MyiLibrary,
2007

Available via World Wide Web.

ISBN: 9786610230037

LCCN: 2003003687Subjects--Topical Terms:

568463
Customer services.
Index Terms--Genre/Form:

554714
Electronic books.

LC Class. No.: HF5415 / .S3595 2004eb

Dewey Class. No.: 658.8

IMC, the next generation = five steps for delivering value and measuring financial returns /
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007 cr zn |
008 090327s2004 nyua s 000 0 eng
010 $a 2003003687
020 $a 9786610230037
020 $z 0071416625 (Cloth)
020 $z 0071436219 (electronic bk.)
035 $a 023003 $b MIL
035 $a cis5001202
040 $a UK-RwCLS $c UK-RwCLS
050 1 4 $a HF5415 $b .S3595 2004eb
082 0 4 $a 658.8 $2 21
100 $a Schultz, Don E. $3 569649
245 1 0 $a IMC, the next generation $h [electronic resource] $b five steps for delivering value and measuring financial returns / $c by Don E. Schultz, Heidi F. Schultz.
260 $a New York : $c c2004. $b McGraw-Hill,
300 $a xxiii, 408 p. : $b ill. ; $c 24 cm.
500 $a Title from e-book title screen (viewed October 15, 2007).
533 $a Electronic reproduction. $b UK : $c MyiLibrary, $d 2007 $n Available via World Wide Web. $n Access may be limited to MIL affiliated libraries.
650 $a Customer services. $3 568463
650 $a Brand name products. $3 557929
650 $a Business communication. $3 558140
650 $a Marketing. $3 557931
655 $a Electronic books. $2 local $3 554714
700 $a Schultz, Heidi F. $3 569650
710 $a MyiLibrary. $3 554718
856 4 $z Connect to MyiLibrary resource $u http://www.myilibrary.com?id=23003

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