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Hospitality and tourism marketing /
~
Lazer, William.
Hospitality and tourism marketing /
Record Type:
Language materials, printed : Monograph/item
Title/Author:
Hospitality and tourism marketing // William Lazar, Melissa Dallas, Carl Riegel.
Author:
Lazer, William.
other author:
Riegel, Carl D.
Published:
Lansing, Mich. :American Hotel & Lodging Educational Institute, : c2006.,
Description:
xvii, 436 p. :ill. ; : 23 cm.;
Notes:
"05-02179 [and] 00372TXT01ENGE"--P. [4] of cover.
Subject:
Advertising - Tourism. -
ISBN:
0866122699 (pbk.)
Hospitality and tourism marketing /
Lazer, William.
Hospitality and tourism marketing /
William Lazar, Melissa Dallas, Carl Riegel. - Lansing, Mich. :American Hotel & Lodging Educational Institute,c2006. - xvii, 436 p. :ill. ;23 cm.
"05-02179 [and] 00372TXT01ENGE"--P. [4] of cover.
Includes bibliographical references and index.
ISBN: 0866122699 (pbk.)
LCCN: 2006298120Subjects--Topical Terms:
639149
Advertising
--Tourism.
LC Class. No.: TX911.3.M3
Dewey Class. No.: 647.940688
Hospitality and tourism marketing /
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Hospitality and tourism marketing /
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William Lazar, Melissa Dallas, Carl Riegel.
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Lansing, Mich. :
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c2006.
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American Hotel & Lodging Educational Institute,
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xvii, 436 p. :
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ill. ;
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23 cm.
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"05-02179 [and] 00372TXT01ENGE"--P. [4] of cover.
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Includes bibliographical references and index.
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Advertising
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Tourism.
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639149
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Advertising
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Hospitality industry.
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639148
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Riegel, Carl D.
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Dallas, Melissa.
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American Hotel & Lodging Association.
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Educational Institute.
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639152
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