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Hospitality and tourism marketing /

~

Lazer, William.

Hospitality and tourism marketing /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Hospitality and tourism marketing // William Lazar, Melissa Dallas, Carl Riegel.
作者:	Lazer, William.
其他作者:	Riegel, Carl D.
出版者:	Lansing, Mich. :American Hotel & Lodging Educational Institute, : c2006.,
面頁冊數:	xvii, 436 p. :ill. ; : 23 cm.;
附註:	"05-02179 [and] 00372TXT01ENGE"--P. [4] of cover.
標題:	Advertising - Tourism. -
ISBN:	0866122699 (pbk.)

Hospitality and tourism marketing /
Lazer, William.

Hospitality and tourism marketing /William Lazar, Melissa Dallas, Carl Riegel. - Lansing, Mich. :American Hotel & Lodging Educational Institute,c2006. - xvii, 436 p. :ill. ;23 cm.

"05-02179 [and] 00372TXT01ENGE"--P. [4] of cover.

Includes bibliographical references and index.

ISBN: 0866122699 (pbk.)

LCCN: 2006298120Subjects--Topical Terms:

639149
Advertising
--Tourism.

LC Class. No.: TX911.3.M3

Dewey Class. No.: 647.940688

Hospitality and tourism marketing /
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020 $a 0866122699 (pbk.)
020 $a 9780866122696 (pbk.) : $c NT3082
035 $a 2006298120
035 $a (OCoLC)ocm70831595
040 $a PJW $c NFU $d BAKER $d DLC $d PJW
041 $a eng
042 $a lccopycat
043 # # $a n-us-mi
050 0 0 $a TX911.3.M3
082 0 0 $2 22 $a 647.940688
100 1 # $a Lazer, William. $3 639147
245 1 4 $a Hospitality and tourism marketing / $c William Lazar, Melissa Dallas, Carl Riegel.
260 $a Lansing, Mich. : $c c2006. $b American Hotel & Lodging Educational Institute,
300 $a xvii, 436 p. : $b ill. ; $c 23 cm.
500 $a "05-02179 [and] 00372TXT01ENGE"--P. [4] of cover.
504 $a Includes bibliographical references and index.
650 0 $a Advertising $x Tourism. $3 639149
650 0 $a Advertising $x Hospitality industry. $3 639148
650 0 $a Tourism $x Marketing. $3 599886
650 0 $a Hospitality industry $x Marketing. $3 599876
700 1 # $a Riegel, Carl D. $3 639151
700 1 $a Dallas, Melissa. $3 639150
710 2 $a American Hotel & Lodging Association. $b Educational Institute. $3 639152

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