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Brand engagement : = how employees m...

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Buckingham, Ian P., (1967-)

Brand engagement : = how employees make or break brands /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Brand engagement :/ Ian P. Buckingham.
其他題名:	how employees make or break brands /
作者:	Buckingham, Ian P.,
出版者:	Houndmills, Basingstoke, Hampshire ;Palgrave Macmillan, : c2008.,
面頁冊數:	x, 221 p. :ill. ; : 25 cm. ;
標題:	Interpersonal communication. -
電子資源:	http://www.loc.gov/catdir/enhancements/fy0809/2008000157-b.html
電子資源:	http://www.loc.gov/catdir/enhancements/fy0809/2008000157-d.html
電子資源:	http://www.loc.gov/catdir/enhancements/fy0809/2008000157-t.html
ISBN:	0230573061

Brand engagement : = how employees make or break brands /
Buckingham, Ian P.,1967-

Brand engagement :how employees make or break brands /Ian P. Buckingham. - Houndmills, Basingstoke, Hampshire ;Palgrave Macmillan,c2008. - x, 221 p. :ill. ;25 cm.

Includes bibliographical references (p. 205-210) and index.

ISBN: 0230573061

LCCN: 2008000157Subjects--Topical Terms:

556081
Interpersonal communication.

LC Class. No.: HD69.B7 / B8316 2008

Dewey Class. No.: 658.8/27

Brand engagement : = how employees make or break brands /
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245 1 0 $a Brand engagement : $b how employees make or break brands / $c Ian P. Buckingham.
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856 4 1 $3 Table of contents only $u http://www.loc.gov/catdir/enhancements/fy0809/2008000157-t.html

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