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Implementing CRM : = from technology...
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Willcocks, Leslie.
Implementing CRM : = from technology to knowledge /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Implementing CRM :/ David Jesse Finnegan, Leslie P. Willcocks.
其他題名:
from technology to knowledge /
作者:
Finnegan, David.
其他作者:
Willcocks, Leslie.
出版者:
Chichester, England ;John Wiley & Sons, Inc., : c2007.,
面頁冊數:
xiii, 327 p. :ill. ; : 24 cm.;
標題:
Customer services. -
ISBN:
9780470065266 (pbk.) :
Implementing CRM : = from technology to knowledge /
Finnegan, David.
Implementing CRM :
from technology to knowledge /David Jesse Finnegan, Leslie P. Willcocks. - Chichester, England ;John Wiley & Sons, Inc.,c2007. - xiii, 327 p. :ill. ;24 cm. - Wiley series in information systems. - John Wiley series in information systems..
Includes bibliographical references (p. [313]-321) and index.
ISBN: 9780470065266 (pbk.) :US$130.00
LCCN: 2006100398Subjects--Topical Terms:
568463
Customer services.
LC Class. No.: HF5415.5 / .F563 2007
Dewey Class. No.: 658.8/12
Implementing CRM : = from technology to knowledge /
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