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The new multinationals : = Spanish f...

Guillén, Mauro F.

The new multinationals : = Spanish firms in a global context /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	The new multinationals :/ Mauro F. Guillén, Esteban García-Canal.
Reminder of title:	Spanish firms in a global context /
Author:	Guillén, Mauro F.
other author:	García-Canal, Esteban.
Published:	Cambridge, UK ;Cambridge University Press, : 2010.:,
Description:	xi, 226 p. :ill. ; : 24 cm.;
Subject:	International business enterprises - Spain. -
Subject:	Spain - Foreign economic relations. -
Online resource:	http://catdir.loc.gov/catdir/enhancements/fy1010/2010023746-b.html
Online resource:	http://catdir.loc.gov/catdir/enhancements/fy1010/2010023746-d.html
Online resource:	http://catdir.loc.gov/catdir/enhancements/fy1010/2010023746-t.html
Online resource:	http://assets.cambridge.org/97805215/16143/cover/9780521516143.jpg
ISBN:	9780521516143 (cloth) :

The new multinationals : = Spanish firms in a global context /
Guillén, Mauro F.

The new multinationals :Spanish firms in a global context /Mauro F. Guillén, Esteban García-Canal. - Cambridge, UK ;Cambridge University Press,2010.: - xi, 226 p. :ill. ;24 cm.

Includes bibliographical references (p. [205]-214) and index.

Machine generated contents note: List of figures; List of tables; 1. The new multinationals; 2. Traditional and new multinationals; 3. Diversification and vertical integration in traditional industries; 4. Market access and technology in durable consumer goods; 5. Serving global customers in producer goods; 6. Learning by doing in infrastructure and financial services; 7. Competing in hard and soft services; 8. The new multinational as a type of firm; Bibliography; Index.

"A new breed of multinational companies is reshaping competition in global industries. For most of the 19th and 20th centuries, multinational firms came from the most technologically advanced countries in the world. Over the last two decades, however, new multinational firms from upper-middle-income economies such as Spain, Ireland, Portugal, South Korea or Taiwan, emerging economies like Brazil, Chile, Mexico, China, India or Turkey, developing countries such as Egypt, Indonesia or Thailand, and oil-rich countries like the United Arab Emirates, Nigeria, Russia or Venezuela have become formidable global competitors. These firms do not necessarily possess technological or marketing skills. This disadvantage, however, did not prevent them from expanding around the world. In contrast to the classic multinationals, they found strength in their ability to organize, manage, execute, and network. They pursued a variety of strategies of vertical integration, product diversification, learning by doing, exploration of new capabilities, and collaboration with other firms. This book documents the dimensions of this phenomenon, identifies the key capabilities of the new multinationals, and provides a new conceptual framework to understand its causes and implications"--

ISBN: 9780521516143 (cloth) :NT1703

LCCN: 2010023746

Nat. Bib. No.: GBB060330bnbSubjects--Topical Terms:

775224
International business enterprises
--Spain.Subjects--Geographical Terms:

775222
Spain
--Foreign economic relations.

LC Class. No.: HD2887 / .G837 2010

Dewey Class. No.: 338.8/8946

The new multinationals : = Spanish firms in a global context /
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100 1 $a Guillén, Mauro F. $3 775221
245 1 4 $a The new multinationals : $b Spanish firms in a global context / $c Mauro F. Guillén, Esteban García-Canal.
260 # $a Cambridge, UK ; $a New York , $c 2010.: $b Cambridge University Press,
300 $a xi, 226 p. : $b ill. ; $c 24 cm.
504 $a Includes bibliographical references (p. [205]-214) and index.
505 8 # $a Machine generated contents note: List of figures; List of tables; 1. The new multinationals; 2. Traditional and new multinationals; 3. Diversification and vertical integration in traditional industries; 4. Market access and technology in durable consumer goods; 5. Serving global customers in producer goods; 6. Learning by doing in infrastructure and financial services; 7. Competing in hard and soft services; 8. The new multinational as a type of firm; Bibliography; Index.
520 # $a "A new breed of multinational companies is reshaping competition in global industries. For most of the 19th and 20th centuries, multinational firms came from the most technologically advanced countries in the world. Over the last two decades, however, new multinational firms from upper-middle-income economies such as Spain, Ireland, Portugal, South Korea or Taiwan, emerging economies like Brazil, Chile, Mexico, China, India or Turkey, developing countries such as Egypt, Indonesia or Thailand, and oil-rich countries like the United Arab Emirates, Nigeria, Russia or Venezuela have become formidable global competitors. These firms do not necessarily possess technological or marketing skills. This disadvantage, however, did not prevent them from expanding around the world. In contrast to the classic multinationals, they found strength in their ability to organize, manage, execute, and network. They pursued a variety of strategies of vertical integration, product diversification, learning by doing, exploration of new capabilities, and collaboration with other firms. This book documents the dimensions of this phenomenon, identifies the key capabilities of the new multinationals, and provides a new conceptual framework to understand its causes and implications"-- $c Provided by publisher.
650 # 0 $a International business enterprises $z Spain. $3 775224
651 0 $a Spain $x Foreign economic relations. $3 775222
700 1 # $a García-Canal, Esteban. $3 775223
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