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Global business strategy : = Asian p...
~
Mun, Hwi-ch'ang.
Global business strategy : = Asian perspective /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Global business strategy :/ Hwy-Chang Moon.
其他題名:
Asian perspective /
作者:
Mun, Hwi-ch'ang.
出版者:
Singapore ;World Scientific, : c2010. :,
面頁冊數:
x, 336 p. :ill. ; : 24 cm.;
標題:
International business enterprises - Asia. -
ISBN:
9789814273190 (hbk.)
Global business strategy : = Asian perspective /
Mun, Hwi-ch'ang.
Global business strategy :
Asian perspective /Hwy-Chang Moon. - Singapore ;World Scientific,c2010. : - x, 336 p. :ill. ;24 cm.
Includes bibliographical references(315-329) and index.
The basics of strategy -- Alternative business models -- Applications of business models to non-business areas -- Extension of generic strategy -- New models for business strategy -- Measuring and forecasting -- Global perspectives on strategy -- Developing and extending analytical models -- The grand debate over standardization strategy -- All together now -- Dynamic perspectives on globalization.
ISBN: 9789814273190 (hbk.)
LCCN: 2009034160
Nat. Bib. No.: GBA9C3754bnb
Nat. Bib. Agency Control No.: 015443580UkSubjects--Topical Terms:
775375
International business enterprises
--Asia.
LC Class. No.: HD62.4 / .M846 2010
Dewey Class. No.: 658.4/012
Global business strategy : = Asian perspective /
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