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Data mining techniques in CRM : = in...
~
Tsiptsis, Konstantinos.
Data mining techniques in CRM : = inside customer segmentation /
Record Type:
Language materials, printed : Monograph/item
Title/Author:
Data mining techniques in CRM :/ Konstantinos Tsiptsis, Antonios Chorianopoulos.
Reminder of title:
inside customer segmentation /
Author:
Tsiptsis, Konstantinos.
other author:
Chorianopoulos, Antonios.
Published:
Chichester, West Sussex, U.K. :Wiley, : c2009.,
Description:
xi, 357 p. :ill. ; : 26 cm.;
Subject:
Customer relations - Management -
ISBN:
9780470743973 :
Data mining techniques in CRM : = inside customer segmentation /
Tsiptsis, Konstantinos.
Data mining techniques in CRM :
inside customer segmentation /Konstantinos Tsiptsis, Antonios Chorianopoulos. - Chichester, West Sussex, U.K. :Wiley,c2009. - xi, 357 p. :ill. ;26 cm.
Includes bibliographical references (p. [349]-350) and index.
ISBN: 9780470743973 :NT2713
LCCN: 2009054394Subjects--Topical Terms:
783893
Customer relations
--Management
LC Class. No.: HF5415.5 / .T836 2009
Dewey Class. No.: 658.8/1202856312
Data mining techniques in CRM : = inside customer segmentation /
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