國立虎尾科技大學 |

Language: English

Back

E-commerce : = business, technology,...

Svendsen, Eric.

E-commerce : = business, technology, society /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	E-commerce :/ Kenneth C. Laudon, Carol Guercio Traver ; [editor in chief, Eric Svendsen].
Reminder of title:	business, technology, society /
remainder title:	E-commerce 2011
Author:	Laudon, Kenneth C.,
other author:	Laudon, Kenneth C.,
Published:	[Boston, Mass.] ;Pearson, : c2011.,
Description:	900 p. :ill. ; : 26 cm.;
Notes:	Adapted from the U.S. edition originally published as: E-commerce 2011. Prentice Hall, c2011.
Subject:	Information technology. -
ISBN:	9780273750840 (IE : pbk.) :

E-commerce : = business, technology, society /
Laudon, Kenneth C.,1944-

E-commerce :business, technology, society /E-commerce 2011Kenneth C. Laudon, Carol Guercio Traver ; [editor in chief, Eric Svendsen]. - 7th ed. - [Boston, Mass.] ;Pearson,c2011. - 900 p. :ill. ;26 cm.

Adapted from the U.S. edition originally published as: E-commerce 2011. Prentice Hall, c2011.

Includes bibliographical references and index.

The revolution is just beginning -- E-commerce business models and concepts -- The internet and world wide web e-commerce infrastructure -- Building an e-commerce web site -- Online security and payment systems -- E-commerce marketing concepts -- E-commerce marketing communications -- Ethical, social, and political issues in e-commerce -- Online retailing and services -- Online content and media -- Social networks, auctions, and portals -- B2b e-commerce: supply chain management and collaborative commerce.

ISBN: 9780273750840 (IE : pbk.) :NT2600

Nat. Bib. No.: GBB110320bnbSubjects--Topical Terms:

559429
Information technology.

LC Class. No.: HF5548.32 / .L38 2011

Dewey Class. No.: 658.872

E-commerce : = business, technology, society /
LDR:01565cam a2200289 a 4500 001 684334
005 20111123093752.0
008 111207s2011 maua b 001 0 eng d
015 $a GBB110320 $2 bnb
015 $a GBB085838 $2 bnb
020 $a 9780273750840 (IE : pbk.) : $c NT2600
020 $a 0273750844 (IE : pbk.)
020 $a 9780136091196 (cloth)
020 $a 0136091199 (cloth)
035 $a (OCoLC)710820504 $z (OCoLC)649801063 $z (OCoLC)698911508
035 $a ocn710820504
040 $a NLE $c NLE $d UKM $d YDXCP $d COO $d UV0 $d LANGC $d NFU
041 0 # $a eng
050 # 4 $a HF5548.32 $b .L38 2011
082 0 4 $a 658.872 $2 22
100 1 $a Laudon, Kenneth C., $d 1944- $3 632873
245 1 0 $a E-commerce : $b business, technology, society / $c Kenneth C. Laudon, Carol Guercio Traver ; [editor in chief, Eric Svendsen].
246 1 4 $a E-commerce 2011
250 $a 7th ed.
260 # $a [Boston, Mass.] ; $a London : $c c2011. $b Pearson,
300 $a 900 p. : $b ill. ; $c 26 cm.
500 $a Adapted from the U.S. edition originally published as: E-commerce 2011. Prentice Hall, c2011.
504 $a Includes bibliographical references and index.
505 2 # $a The revolution is just beginning -- E-commerce business models and concepts -- The internet and world wide web e-commerce infrastructure -- Building an e-commerce web site -- Online security and payment systems -- E-commerce marketing concepts -- E-commerce marketing communications -- Ethical, social, and political issues in e-commerce -- Online retailing and services -- Online content and media -- Social networks, auctions, and portals -- B2b e-commerce: supply chain management and collaborative commerce.
650 # 0 $a Information technology. $3 559429
650 # 0 $a Internet marketing. $3 559675
650 # 0 $a Electronic commerce. $3 557942
700 1 # $a Laudon, Kenneth C., $d 1944- $3 632873
700 1 # $a Svendsen, Eric. $3 798044
700 1 # $a Traver, Carol Guercio. $3 632874