| Record Type: |
Language materials, printed
: Monograph/item
|
| Title/Author: |
專業服務行銷 :/ 菲利浦.科特勒(Philip Kotler), 湯瑪斯.海斯(Thomas Hayes),保羅.布路姆(Paul N. Bloom)著 ; 俞利軍譯. |
| Reminder of title: |
分析與應用 / |
| Author: |
科特勒 |
| other author: |
海斯 |
| Published: |
臺北市 :寂天文化, : 2012.02 , |
| Description: |
505面 :圖 ; : 23公分.; |
| Notes: |
譯自 : Marketing professional services : forward-thinking strategies for boosting your business, your image, and your profits. |
| Subject: |
行銷學. - |
| ISBN: |
9789861849676 (精裝) : |