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Self versus others = media, messages...
~
Andsager, Julie L.
Self versus others = media, messages, and the third-person effect /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Self versus others/ Julie L. Andsager, H. Allen White.
其他題名:
media, messages, and the third-person effect /
作者:
Andsager, Julie L.
其他作者:
White, H. Allen.
出版者:
Mahwah, N.J. :Lawrence Erlbaum Associates, : 2007.,
面頁冊數:
xii, 152 p. :ill. ; : 24 cm.;
標題:
Mass media - Social aspects. -
電子資源:
http://www.tandfebooks.com/isbn/9780203936498
ISBN:
9780203936498 (e-book : PDF)
Self versus others = media, messages, and the third-person effect /
Andsager, Julie L.
Self versus others
media, messages, and the third-person effect /[electronic resource] :Julie L. Andsager, H. Allen White. - Mahwah, N.J. :Lawrence Erlbaum Associates,2007. - xii, 152 p. :ill. ;24 cm. - LEA's communication series. - LEA's communication series..
Includes bibliographical references (p. 135-145) and indexes.
The third-person effect -- Receiver variables -- Message variables -- Source and channel variables -- The first-person effect as persuasion -- Defining the others -- Systematic vs. heuristic processing -- Understanding the third-person effect as a special context for persuasion.
Mode of access: World Wide Web.
ISBN: 9780203936498 (e-book : PDF)Subjects--Topical Terms:
557554
Mass media
--Social aspects.
LC Class. No.: HM1206 / .A538 2007
Dewey Class. No.: 303.342
Self versus others = media, messages, and the third-person effect /
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http://www.tandfebooks.com/isbn/9780203936498
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