| Record Type: |
Language materials, printed
: Monograph/item
|
| Title/Author: |
消費者行為 :/ 沈永正著. |
| Reminder of title: |
成功行銷的必備要素 = Consumer behavior / |
| remainder title: |
Consumer behavior |
| Author: |
沈永正. |
| Published: |
臺北市 :三民, : 2013.09., |
| Description: |
[14], 410面 :圖, 表 ; : 26公分.; |
| Subject: |
消費者行為. - |
| ISBN: |
9789571458304 (平裝) : |