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Secrets of selling services : = ever...
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Schiffman, Stephan.
Secrets of selling services : = everything you need to sell what your customer can't see from pitch to close /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Secrets of selling services :/ by Stephan Schiffman.
其他題名:
everything you need to sell what your customer can't see from pitch to close /
作者:
Schiffman, Stephan.
出版者:
New York :McGraw-Hill, : c2013.,
面頁冊數:
xiv, 226 p. ;23 cm.;
附註:
Includes index.
標題:
Selling. -
ISBN:
9780071791625 (pbk.) :
Secrets of selling services : = everything you need to sell what your customer can't see from pitch to close /
Schiffman, Stephan.
Secrets of selling services :
everything you need to sell what your customer can't see from pitch to close /by Stephan Schiffman. - New York :McGraw-Hill,c2013. - xiv, 226 p. ;23 cm.
Includes index.
Selling what you can't see -- Client challenge: What can you do for me, anyway? -- Sell on the end result -- Client challenge: I don't need that! -- The benefits of intangibles -- But can't I do that myself? -- Services in the age of the internet -- How do you know what I want? -- Confirming your credentials -- Client challenge: When will I start to see a difference? -- The basics of good communication -- Client challenge: I don't understand what you're saying -- Styles of communicating -- Client challenge: We're talking past each other -- The importance of good listening -- Client challenge: Do you understand what I need? -- Selling a personal relationship -- Client challenge: How do I know you'll be there for us? -- Building confidence -- Client challenge: Why should I trust you? -- Your responsibility to your client -- Client challenge: Someone else can do it better! -- Building your brand -- Client Challenge: We're giving up too much control -- Creating client confidence -- Client Challenge: What's this going to cost me? -- Negotiating the agreement -- Client challenge: What guarantees can you give me? -- The importance of customer service -- Conclusion.
Teaches you how to build your communication skills, listen to your clients, sell a personal relationship, boost your confidence, create client confidence, deliver quality customer service.--P. [4] of cover.
ISBN: 9780071791625 (pbk.) :NT530Subjects--Topical Terms:
562611
Selling.
LC Class. No.: HF5438.25 / .S3495 2013
Dewey Class. No.: 658.85
Secrets of selling services : = everything you need to sell what your customer can't see from pitch to close /
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