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Advertising at war = business, consu...

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Advertising at war = business, consumers, and government in the 1940s/

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Advertising at war/ Inger L. Stole.
其他題名:	business, consumers, and government in the 1940s/
作者:	Stole, Inger L.
出版者:	Urbana :University of Illinois Press, : c2012.,
面頁冊數:	1 online resource (288 p.).
標題:	Corporations - Public relations - 20th century. - United States -
標題:	United States - Defenses -
電子資源:	Full text available:
ISBN:	9780252094231 (electronic bk.)

Advertising at war = business, consumers, and government in the 1940s/
Stole, Inger L.

Advertising at warbusiness, consumers, and government in the 1940s/[electronic resource] :Inger L. Stole. - Urbana :University of Illinois Press,c2012. - 1 online resource (288 p.). - The history of communication.

Includes bibliographical references and index.

Prelude to war -- Advertising navigates the defense economy -- The initial year of the Advertising Council -- The consumer movement's return -- Advertising, Washington, and the renamed War Advertising Council -- The increasing role of the War Advertising Council -- Peace and the reconversion of the Advertising Council.

ISBN: 9780252094231 (electronic bk.)Subjects--Corporate Names:

956597
Advertising Council
--History.Subjects--Topical Terms:

956598
Corporations
--Public relations--United States--20th century.Subjects--Geographical Terms:

528513
United States
--Defenses

LC Class. No.: HF5813.U6 / S767 2012

Dewey Class. No.: 940.54/88973

Advertising at war = business, consumers, and government in the 1940s/
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245 1 0 $a Advertising at war $h [electronic resource] : $b business, consumers, and government in the 1940s/ $c Inger L. Stole.
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300 $a 1 online resource (288 p.).
490 0 $a The history of communication
504 $a Includes bibliographical references and index.
505 0 $a Prelude to war -- Advertising navigates the defense economy -- The initial year of the Advertising Council -- The consumer movement's return -- Advertising, Washington, and the renamed War Advertising Council -- The increasing role of the War Advertising Council -- Peace and the reconversion of the Advertising Council.
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650 0 $a World War, 1939-1945 $z United States $x Propaganda. $3 956599
650 0 $a Advertising $z United States $x History $y 20th century. $3 956600
651 0 $a United States $x Defenses $x Mathematical models. $3 528513
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856 4 0 $z Full text available: $u http://muse.jhu.edu/books/9780252094231/

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