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Political communication and cognition

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Political communication and cognition/ Darren G. Lilleker.
Author:	Lilleker, Darren G.
Published:	Basingstoke :Palgrave Macmillan : : 2014.,
Description:	256 p. :10 figures. :
Notes:	Electronic book text.
Subject:	Cognition. -
Online resource:	Online journal 'available contents' page
ISBN:	1137313439 (electronic bk.) :

Political communication and cognition
Lilleker, Darren G.

Political communication and cognition[electronic resource] /Darren G. Lilleker. - 1st ed. - Basingstoke :Palgrave Macmillan :2014. - 256 p. :10 figures. - Political campaigning and communication.

Electronic book text.

1. Thinking Politics - An Introduction 2. Strategic Political Communication 3. Schema Theory for Understanding Political Cognition 4. Political Conditioning 5. Peripheral Cues and Personality Politics 6. Proximity Politics and Valence 7. Emotion Involvement and Deep Cognition 8. Thinking Twice 9. Political Participation in a Digital Age 10. Voting and Voter Decision Making 11. Modeling Political Cognition.

Document

Political Communication and Cognition draws on a range of theories from communication psychology to explain how citizens receive communication about politics, how communication might make a citizen think and importantly what stimulates political participation, whether simply paying attention, chatting online or going to vote.The reception of political communication is a highly important aspect of the process of politics. The way in which communication is received, how it is considered by the receiver, and with what impact, are key determinants of understanding how messages are acted upon, and so how support is gained for initiatives and how voter choices are influenced. This important study takes a psychological approach to exploring how audience members receive messages and what cognitive processes may take place. Cognition is explored drawing on theories from the field of communication psychology, applying them to the modern political environment using examples from a wide range of contexts, and a wide range of media, from television to Facebook. The book offers an in-depth and detailed theoretical framework and is the first work to position cognitive psychology at the heart of political communication and make it accessible to as wide an audience as possible.

PDF.

Darren G. Lilleker is Associate Professor in Political Communication in The Media School, Bournemouth University. Dr Lilleker's expertise is in the professionalization and marketisation of politics, in which he has published widely including Key Concepts in Political Communication (2006), and Political Campaigning, Elections and the Internet (2011) and has co-edited The Marketing of Political Parties (2006), Voters or Consumers (2008) and Political Marketing in Comparative Perspective (2005).

ISBN: 1137313439 (electronic bk.) :£65.00Subjects--Topical Terms:

556173
Cognition.

LC Class. No.: JA85 / .L56 2014

Dewey Class. No.: 320.014

Political communication and cognition
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