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Freemium economics = leveraging anal...

Seufert, Eric Benjamin.

Freemium economics = leveraging analytics and user segmentation to drive revenue /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Freemium economics/ Eric Benjamin Seufert.
Reminder of title:	leveraging analytics and user segmentation to drive revenue /
Author:	Seufert, Eric Benjamin.
Published:	Amsterdam ;Elsevier/Morgan Kaufmann, : 2014.,
Description:	xix, 233 p. :ill. ; : 24 cm.;
Subject:	Pricing. -
Online resource:	click for full text (2015 TAEBDC PDA eBooks Trial, Trial Period: 2015.6.3-2015.12.31)
ISBN:	9780124166905 (electronic bk.)

Freemium economics = leveraging analytics and user segmentation to drive revenue /
Seufert, Eric Benjamin.

Freemium economicsleveraging analytics and user segmentation to drive revenue /[electronic resource] :Eric Benjamin Seufert. - Amsterdam ;Elsevier/Morgan Kaufmann,2014. - xix, 233 p. :ill. ;24 cm.

Includes bibliographical references (p. 227-228) and index.

ISBN: 9780124166905 (electronic bk.)Subjects--Topical Terms:

565614
Pricing.

LC Class. No.: HF5416.5 / .S48 2014

Dewey Class. No.: 658.8/16

Freemium economics = leveraging analytics and user segmentation to drive revenue /
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020 $a 9780124166905 (electronic bk.)
020 $a 9780124166905
035 $a 15000298
040 $a DLC $b eng $c DLC
041 0 $a eng
050 0 0 $a HF5416.5 $b .S48 2014
082 0 0 $a 658.8/16 $2 23
100 1 $a Seufert, Eric Benjamin. $3 1027698
245 1 0 $a Freemium economics $h [electronic resource] : $b leveraging analytics and user segmentation to drive revenue / $c Eric Benjamin Seufert.
260 $a Amsterdam ; $a Boston : $b Elsevier/Morgan Kaufmann, $c 2014.
300 $a xix, 233 p. : $b ill. ; $c 24 cm.
504 $a Includes bibliographical references (p. 227-228) and index.
650 0 $a Pricing. $3 565614
650 0 $a Bundling (Marketing) $3 1027699
650 0 $a Marketing. $3 557931
650 0 $a Demand (Economic theory) $3 1027700
650 0 $a Consumption (Economics) $3 561632
650 0 $a Computer software industry $v Congresses. $3 787186
856 4 0 $u http://www.sciencedirect.com/science/book/9780124166905 $z click for full text (2015 TAEBDC PDA eBooks Trial, Trial Period: 2015.6.3-2015.12.31)

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