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Social media = the good, the bad, and the ugly : 15th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2016, Swansea, UK, September 13-15, 2016 : proceedings /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Social media/ edited by Yogesh K. Dwivedi ... [et al.].
其他題名:	the good, the bad, and the ugly : 15th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2016, Swansea, UK, September 13-15, 2016 : proceedings /
其他題名:	I3E 2016
其他作者:	Dwivedi, Yogesh K.
團體作者:	Workshop on the Preservation of Stability under Discretization
出版者:	Cham :Springer International Publishing : : 2016.,
面頁冊數:	xxiv, 730 p. :ill., digital ; : 24 cm.;
Contained By:	Springer eBooks
標題:	Online social networks - Amateurs' manuals. -
電子資源:	http://dx.doi.org/10.1007/978-3-319-45234-0
ISBN:	9783319452340

Social media = the good, the bad, and the ugly : 15th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2016, Swansea, UK, September 13-15, 2016 : proceedings /
Social mediathe good, the bad, and the ugly : 15th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2016, Swansea, UK, September 13-15, 2016 : proceedings /[electronic resource] :I3E 2016edited by Yogesh K. Dwivedi ... [et al.]. - Cham :Springer International Publishing :2016. - xxiv, 730 p. :ill., digital ;24 cm. - Lecture notes in computer science,98440302-9743 ;. - Lecture notes in computer science ;6140..

Social Media Strategy and Digital Business -- Digital Marketing and Customer Relationship Management -- Adoption and Diffusion -- Information Sharing on Social Media -- Impression, Trust, and Risk Management -- Data Acquisition, Management and Analytics -- e-Government and Civic Engagement -- e-Society and Online Communities.

This book constitutes the refereed conference proceedings of the 15th IFIP WG 6.11 Conference on e-Business, e-Services and e-Society, I3E 2016, held in Swansea, UK, in September 2016 The 47 full and 17 short papers presented were carefully reviewed and selected from 90 submissions. They are organized in the following topical sections: social media strategy and digital business; digital marketing and customer relationship management; adoption and diffusion; information sharing on social media; impression, trust, and risk management; data acquisition, management and analytics; e-government and civic engagement; e-society and online communities.

ISBN: 9783319452340

Standard No.: 10.1007/978-3-319-45234-0doiSubjects--Topical Terms:

791859
Online social networks
--Amateurs' manuals.

LC Class. No.: HM742

Dewey Class. No.: 006.754

Social media = the good, the bad, and the ugly : 15th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2016, Swansea, UK, September 13-15, 2016 : proceedings /
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