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Branding for the public sector : = c...

Temporal, Paul,

Branding for the public sector : = creating, building and managing brands people will value /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Branding for the public sector :/ Dr. Paul Temporal.
Reminder of title:	creating, building and managing brands people will value /
Author:	Temporal, Paul,
Description:	1 online resource (290 pages) :illustrations. :
Notes:	Includes index.
Subject:	Government marketing -
Online resource:	http://onlinelibrary.wiley.com/book/10.1002/9781119176824
ISBN:	9781119176824

Branding for the public sector : = creating, building and managing brands people will value /
Temporal, Paul,

Branding for the public sector :creating, building and managing brands people will value /Dr. Paul Temporal. - 1 online resource (290 pages) :illustrations.

Includes index.

ISBN: 9781119176824Subjects--Topical Terms:

1135451
Government marketing
Index Terms--Genre/Form:

554714
Electronic books.

LC Class. No.: JF1525.M37 / T46 2015eb

Dewey Class. No.: 352.7/48

Branding for the public sector : = creating, building and managing brands people will value /
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020 $a 1119176824 $q (electronic bk.)
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035 $a (OCoLC)899007549
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082 0 4 $a 352.7/48 $2 23
100 1 $a Temporal, Paul, $e author. $3 1135450
245 1 0 $a Branding for the public sector : $b creating, building and managing brands people will value / $c Dr. Paul Temporal.
264 1 $a Chichester, West Sussex : $b Wiley, $c 2015.
300 $a 1 online resource (290 pages) : $b illustrations.
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500 $a Includes index.
650 0 $a Government marketing $3 1135451
650 0 $a Government publicity $3 1135452
650 0 $a Public relations and politics $3 1135453
650 0 $a Branding (Marketing) $3 568096
655 4 $a Electronic books. $2 local $3 554714
856 4 0 $u http://onlinelibrary.wiley.com/book/10.1002/9781119176824

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