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Understanding the Effects of Aggress...
~
Yuan, Shupei.
Understanding the Effects of Aggressive and Polite Communication Styles in the Context of Risk Communication.
紀錄類型:
書目-語言資料,手稿 : Monograph/item
正題名/作者:
Understanding the Effects of Aggressive and Polite Communication Styles in the Context of Risk Communication./
作者:
Yuan, Shupei.
面頁冊數:
1 online resource (92 pages)
附註:
Source: Dissertation Abstracts International, Volume: 79-01(E), Section: A.
Contained By:
Dissertation Abstracts International79-01A(E).
標題:
Communication. -
電子資源:
click for full text (PQDT)
ISBN:
9780355138894
Understanding the Effects of Aggressive and Polite Communication Styles in the Context of Risk Communication.
Yuan, Shupei.
Understanding the Effects of Aggressive and Polite Communication Styles in the Context of Risk Communication.
- 1 online resource (92 pages)
Source: Dissertation Abstracts International, Volume: 79-01(E), Section: A.
Thesis (Ph.D.)
Includes bibliographical references
Based on expectancy violation theory, two experiments examine the effects of two communication styles---aggressive and polite communication---in the contexts of child vaccination and GMO debates. The first study tests the effects of aggressive, neutral and polite communication styles with the consideration of parents' attitudes toward the issue. The second study further considers the effect of communication source, which employs a 3 (aggressive, neutral, polite message) x 2 (scientist, non-scientist) between-subject experiment. The results show that expectancy violation significantly mediates the relationship between message style and outcomes, attitude toward the communication issue as well as the source affect how individuals process the message. The results provide a novel way to understand the effect of communication style and practical implications for communicators to operate communication style during interactions in risk, science or health contexts.
Electronic reproduction.
Ann Arbor, Mich. :
ProQuest,
2018
Mode of access: World Wide Web
ISBN: 9780355138894Subjects--Topical Terms:
556422
Communication.
Index Terms--Genre/Form:
554714
Electronic books.
Understanding the Effects of Aggressive and Polite Communication Styles in the Context of Risk Communication.
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Michigan State University
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Based on expectancy violation theory, two experiments examine the effects of two communication styles---aggressive and polite communication---in the contexts of child vaccination and GMO debates. The first study tests the effects of aggressive, neutral and polite communication styles with the consideration of parents' attitudes toward the issue. The second study further considers the effect of communication source, which employs a 3 (aggressive, neutral, polite message) x 2 (scientist, non-scientist) between-subject experiment. The results show that expectancy violation significantly mediates the relationship between message style and outcomes, attitude toward the communication issue as well as the source affect how individuals process the message. The results provide a novel way to understand the effect of communication style and practical implications for communicators to operate communication style during interactions in risk, science or health contexts.
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click for full text (PQDT)
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