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Linguistic Strategies of Entrepreneu...
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Pan, Lingling.
Linguistic Strategies of Entrepreneurial Firms and Financial Resource Acquisition.
紀錄類型:
書目-語言資料,手稿 : Monograph/item
正題名/作者:
Linguistic Strategies of Entrepreneurial Firms and Financial Resource Acquisition./
作者:
Pan, Lingling.
面頁冊數:
1 online resource (89 pages)
附註:
Source: Dissertation Abstracts International, Volume: 79-09(E), Section: A.
Contained By:
Dissertation Abstracts International79-09A(E).
標題:
Management. -
電子資源:
click for full text (PQDT)
ISBN:
9780355856484
Linguistic Strategies of Entrepreneurial Firms and Financial Resource Acquisition.
Pan, Lingling.
Linguistic Strategies of Entrepreneurial Firms and Financial Resource Acquisition.
- 1 online resource (89 pages)
Source: Dissertation Abstracts International, Volume: 79-09(E), Section: A.
Thesis (Ph.D.)--Michigan State University, 2018.
Includes bibliographical references
Resource acquisition from external investors is critical for the survival of entrepreneurial firms. Prior research indicated that an entrepreneurial firm's strategic use of language in public communication can enhance the firm's opportunity to obtain external funding. In this dissertation, I extend this line of research by focusing on the linguistic characteristics of an entrepreneurial firm's communication. Specifically, I focus on whether and how language vividness, a critical lexical characteristic of an entrepreneurial firm's public communication, influences the firm's financial resource acquisition performance. Using entrepreneurial firms' IPO events as the study context, I examine the association between the level of language vividness of a firm's IPO prospectuses and its IPO performance. I argue that, in general, an entrepreneurial firm will have greater IPO success if its prospectus shows high usage of concrete and imagery words---the two primary dimensions of vivid language. Furthermore, I argue that the effects of vivid language are contingent on three factors: 1) the similarity of the language strategy the firm employs relative to the industry it is operating in; 2) the hotness of the IPO market the firm belongs; and 3) the specific content domain (section) in the IPO prospectus. Examining a sample of 679 IPO firms, I find that language concreteness and language imagery are positively associated with firm's IPO outcome. In addition, the hotness of IPO market that a firm belongs moderates the relationship between the firm's level of language imagery and IPO outcome.
Electronic reproduction.
Ann Arbor, Mich. :
ProQuest,
2018
Mode of access: World Wide Web
ISBN: 9780355856484Subjects--Topical Terms:
558618
Management.
Index Terms--Genre/Form:
554714
Electronic books.
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Source: Dissertation Abstracts International, Volume: 79-09(E), Section: A.
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Adviser: Gerry McNamara.
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Resource acquisition from external investors is critical for the survival of entrepreneurial firms. Prior research indicated that an entrepreneurial firm's strategic use of language in public communication can enhance the firm's opportunity to obtain external funding. In this dissertation, I extend this line of research by focusing on the linguistic characteristics of an entrepreneurial firm's communication. Specifically, I focus on whether and how language vividness, a critical lexical characteristic of an entrepreneurial firm's public communication, influences the firm's financial resource acquisition performance. Using entrepreneurial firms' IPO events as the study context, I examine the association between the level of language vividness of a firm's IPO prospectuses and its IPO performance. I argue that, in general, an entrepreneurial firm will have greater IPO success if its prospectus shows high usage of concrete and imagery words---the two primary dimensions of vivid language. Furthermore, I argue that the effects of vivid language are contingent on three factors: 1) the similarity of the language strategy the firm employs relative to the industry it is operating in; 2) the hotness of the IPO market the firm belongs; and 3) the specific content domain (section) in the IPO prospectus. Examining a sample of 679 IPO firms, I find that language concreteness and language imagery are positively associated with firm's IPO outcome. In addition, the hotness of IPO market that a firm belongs moderates the relationship between the firm's level of language imagery and IPO outcome.
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