語系:
繁體中文
English
說明(常見問題)
登入
回首頁
切換:
標籤
|
MARC模式
|
ISBD
Bright modernity = color, commerce, ...
~
Spiekermann, Uwe.
Bright modernity = color, commerce, and consumer culture /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Bright modernity/ edited by Regina Lee Blaszczyk, Uwe Spiekermann.
其他題名:
color, commerce, and consumer culture /
其他作者:
Blaszczyk, Regina Lee.
出版者:
Cham :Springer International Publishing : : 2017.,
面頁冊數:
x, 287 p. :ill., digital ; : 24 cm.;
Contained By:
Springer eBooks
標題:
Color in advertising - History. -
電子資源:
http://dx.doi.org/10.1007/978-3-319-50745-3
ISBN:
9783319507453
Bright modernity = color, commerce, and consumer culture /
Bright modernity
color, commerce, and consumer culture /[electronic resource] :edited by Regina Lee Blaszczyk, Uwe Spiekermann. - Cham :Springer International Publishing :2017. - x, 287 p. :ill., digital ;24 cm. - Worlds of consumption. - Worlds of consumption..
I. Foundations: Industry and Education -- 1. Coloring the World: Marketing German Dyestuffs in the Late Nineteenth and Early Twentieth Centuries -- 2. Learning to See with Milton Bradley -- II. Gender and Color -- 3. "Real Men Wear Pink?" A Gender History of Color -- 4. New Words and Fanciful Names: Dyes, Color, and Fashion in the Mid-Nineteenth Century -- 5. Let's Go Shopping with Charles Sanders Peirce: Color Scientists as Consumers of Color -- III. Ringmasters to the Rainbow: Color Inventions and Visual Culture -- 6. Movies Meet the Rainbow -- 7. Glamour Pink: The Marketing of Residential Electric Lighting in the Age of Color, 1920s-1950s -- 8. Life in Color: Life Magazine and the Color Reproduction of Works of Art -- IV. Predicting the Rainbow -- 9. The Color Schemers: American Color Practice in Britain, 1920s-1960s -- 10. Modeurop: Using Color to Unify the European Shoe and Leather Industry -- 11. Who Decides the Color of the Season? How the Premiere Vision Trade Show Changed Fashion Culture.
Building on Regina Lee Blaszczyk's go-to history of the "color revolution" in the United States, this book explores further transatlantic and multidisciplinary dimensions of the topic. Covering history from the mid nineteenth century into the immediate past, it examines the relationship between color, commerce, and consumer societies in unfamiliar settings and in the company of new kinds of experts. Readers will learn about the early dye industry, the dynamic nomenclature for color, and efforts to standardize, understand, and educate the public about color. Readers will also encounter early food coloring, new consumer goods, technical and business innovations in print and on the silver screen, the interrelationship between gender and color, and color forecasting in the fashion industry.
ISBN: 9783319507453
Standard No.: 10.1007/978-3-319-50745-3doiSubjects--Topical Terms:
1200096
Color in advertising
--History.
LC Class. No.: HF5839 / .B75 2017
Dewey Class. No.: 667
Bright modernity = color, commerce, and consumer culture /
LDR
:02801nam a2200325 a 4500
001
923649
003
DE-He213
005
20180315173503.0
006
m d
007
cr nn 008maaau
008
190625s2017 gw s 0 eng d
020
$a
9783319507453
$q
(electronic bk.)
020
$a
9783319507446
$q
(paper)
024
7
$a
10.1007/978-3-319-50745-3
$2
doi
035
$a
978-3-319-50745-3
040
$a
GP
$c
GP
041
0
$a
eng
050
4
$a
HF5839
$b
.B75 2017
072
7
$a
HBTB
$2
bicssc
072
7
$a
HIS054000
$2
bisacsh
082
0 4
$a
667
$2
23
090
$a
HF5839
$b
.B855 2017
245
0 0
$a
Bright modernity
$h
[electronic resource] :
$b
color, commerce, and consumer culture /
$c
edited by Regina Lee Blaszczyk, Uwe Spiekermann.
260
$a
Cham :
$b
Springer International Publishing :
$b
Imprint: Palgrave Macmillan,
$c
2017.
300
$a
x, 287 p. :
$b
ill., digital ;
$c
24 cm.
490
1
$a
Worlds of consumption
505
0
$a
I. Foundations: Industry and Education -- 1. Coloring the World: Marketing German Dyestuffs in the Late Nineteenth and Early Twentieth Centuries -- 2. Learning to See with Milton Bradley -- II. Gender and Color -- 3. "Real Men Wear Pink?" A Gender History of Color -- 4. New Words and Fanciful Names: Dyes, Color, and Fashion in the Mid-Nineteenth Century -- 5. Let's Go Shopping with Charles Sanders Peirce: Color Scientists as Consumers of Color -- III. Ringmasters to the Rainbow: Color Inventions and Visual Culture -- 6. Movies Meet the Rainbow -- 7. Glamour Pink: The Marketing of Residential Electric Lighting in the Age of Color, 1920s-1950s -- 8. Life in Color: Life Magazine and the Color Reproduction of Works of Art -- IV. Predicting the Rainbow -- 9. The Color Schemers: American Color Practice in Britain, 1920s-1960s -- 10. Modeurop: Using Color to Unify the European Shoe and Leather Industry -- 11. Who Decides the Color of the Season? How the Premiere Vision Trade Show Changed Fashion Culture.
520
$a
Building on Regina Lee Blaszczyk's go-to history of the "color revolution" in the United States, this book explores further transatlantic and multidisciplinary dimensions of the topic. Covering history from the mid nineteenth century into the immediate past, it examines the relationship between color, commerce, and consumer societies in unfamiliar settings and in the company of new kinds of experts. Readers will learn about the early dye industry, the dynamic nomenclature for color, and efforts to standardize, understand, and educate the public about color. Readers will also encounter early food coloring, new consumer goods, technical and business innovations in print and on the silver screen, the interrelationship between gender and color, and color forecasting in the fashion industry.
650
0
$a
Color in advertising
$x
History.
$3
1200096
650
0
$a
Color
$x
History.
$3
1136847
650
0
$a
Consumer behavior
$x
History.
$3
1200097
650
1 4
$a
History.
$3
669538
650
2 4
$a
Cultural History.
$3
1106960
650
2 4
$a
World History, Global and Transnational History.
$3
1104930
650
2 4
$a
Labor History.
$3
1109184
650
2 4
$a
Economic History.
$3
1105079
650
2 4
$a
Cultural Economics.
$3
1102473
700
1
$a
Blaszczyk, Regina Lee.
$3
1200094
700
1
$a
Spiekermann, Uwe.
$3
1200095
710
2
$a
SpringerLink (Online service)
$3
593884
773
0
$t
Springer eBooks
830
0
$a
Worlds of consumption.
$3
860542
856
4 0
$u
http://dx.doi.org/10.1007/978-3-319-50745-3
950
$a
History (Springer-41172)
筆 0 讀者評論
多媒體
評論
新增評論
分享你的心得
Export
取書館別
處理中
...
變更密碼[密碼必須為2種組合(英文和數字)及長度為10碼以上]
登入