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Cecil B. DeMille, classical Hollywood, and modern American mass culture = 1910-1960 /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Cecil B. DeMille, classical Hollywood, and modern American mass culture/ by David Blanke.
Reminder of title:	1910-1960 /
Author:	Blanke, David.
Published:	Cham :Springer International Publishing : : 2018.,
Description:	xv, 328 p. :ill., digital ; : 24 cm.;
Contained By:	Springer eBooks
Subject:	Culture - Study and teaching. -
Online resource:	http://dx.doi.org/10.1007/978-3-319-76986-8
ISBN:	9783319769868

Cecil B. DeMille, classical Hollywood, and modern American mass culture = 1910-1960 /
Blanke, David.

Cecil B. DeMille, classical Hollywood, and modern American mass culture1910-1960 /[electronic resource] :by David Blanke. - Cham :Springer International Publishing :2018. - xv, 328 p. :ill., digital ;24 cm.

1. Locating DeMille -- 2. The Brand -- 3. The Wanderer -- 4. A New and Filmable Past -- 5. Greetings from Mr. Hollywood -- 6. Who is Cecil B. DeMille? -- 7. Behold Their Mighty Hands -- 8. Re-Locating DeMille.

This book uses the long and profitable career of Cecil B. DeMille to track the evolution of Classical Hollywood and its influence on emerging mass commercial culture in the US. DeMille's success rested on how well his films presumed a broad consensus in the American public--expressed through consumer hedonism, faith, and an "exceptional" national history--which merged seamlessly with the efficient production methods developed by the largest integrated studios. DeMille's sudden mid-career shift away from spectator perversity to corporate propagandist permanently tarnished the director's historical standing among scholars, yet should not overshadow the profound links between his success and the rise and fall of mid-century mass culture.

ISBN: 9783319769868

Standard No.: 10.1007/978-3-319-76986-8doiSubjects--Topical Terms:

556489
Culture
--Study and teaching.

LC Class. No.: PN1993.5.U6

Dewey Class. No.: 791.430973

Cecil B. DeMille, classical Hollywood, and modern American mass culture = 1910-1960 /
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520 $a This book uses the long and profitable career of Cecil B. DeMille to track the evolution of Classical Hollywood and its influence on emerging mass commercial culture in the US. DeMille's success rested on how well his films presumed a broad consensus in the American public--expressed through consumer hedonism, faith, and an "exceptional" national history--which merged seamlessly with the efficient production methods developed by the largest integrated studios. DeMille's sudden mid-career shift away from spectator perversity to corporate propagandist permanently tarnished the director's historical standing among scholars, yet should not overshadow the profound links between his success and the rise and fall of mid-century mass culture.
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