國立虎尾科技大學 |

Parametric and nonparametric statistics for sample surveys and customer satisfaction data

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Parametric and nonparametric statistics for sample surveys and customer satisfaction data/ by Rosa Arboretti ... [et al.].
其他作者:	Arboretti, Rosa.
出版者:	Cham :Springer International Publishing : : 2018.,
面頁冊數:	x, 84 p. :digital ; : 24 cm.;
Contained By:	Springer eBooks
標題:	Consumers -
電子資源:	http://dx.doi.org/10.1007/978-3-319-91740-5
ISBN:	9783319917405

Parametric and nonparametric statistics for sample surveys and customer satisfaction data
Parametric and nonparametric statistics for sample surveys and customer satisfaction data[electronic resource] /by Rosa Arboretti ... [et al.]. - Cham :Springer International Publishing :2018. - x, 84 p. :digital ;24 cm. - SpringerBriefs in statistics,2191-544X. - SpringerBriefs in statistics..

Chapter 1. The CUB models -- Chapter 2. Customer satisfaction heterogeneity -- Chapter 3. Ranking multivariate populations -- Chapter 4. Composite indicators and satisfaction profiles -- Chapter 5. Analyzing Survey Data Using Multivariate Rank-Based Inference.

This book deals with problems related to the evaluation of customer satisfaction in very different contexts and ways. Often satisfaction about a product or service is investigated through suitable surveys which try to capture the satisfaction about several partial aspects which characterize the perceived quality of that product or service. This book presents a series of statistical techniques adopted to analyze data from real situations where customer satisfaction surveys were performed. The aim is to give a simple guide of the variety of analysis that can be performed when analyzing data from sample surveys: starting from latent variable models to heterogeneity in satisfaction and also introducing some testing methods for comparing different customers. The book also discusses the construction of composite indicators including different benchmarks of satisfaction. Finally, some rank-based procedures for analyzing survey data are also shown.

ISBN: 9783319917405

Standard No.: 10.1007/978-3-319-91740-5doiSubjects--Topical Terms:

920980
Consumers

LC Class. No.: HF5415.32

Dewey Class. No.: 658.83420727

Parametric and nonparametric statistics for sample surveys and customer satisfaction data
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