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What's your business? = corporate de...

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Tomlins, Claire T.,

What's your business? = corporate design strategy concepts and processes /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	What's your business?/ Claire T. Tomlins.
Reminder of title:	corporate design strategy concepts and processes /
Author:	Tomlins, Claire T.,
Published:	London :Routledge, : 2016.,
Description:	1 online resource (xx, 301 p.)
Notes:	"A Gower book"--cover.
Subject:	Corporate image - Design. -
Online resource:	https://www.taylorfrancis.com/books/9781315547381
ISBN:	9781315547381 (e-book : PDF)

What's your business? = corporate design strategy concepts and processes /
Tomlins, Claire T.,

What's your business?corporate design strategy concepts and processes /[electronic resource] :Claire T. Tomlins. - London :Routledge,2016. - 1 online resource (xx, 301 p.)

"A Gower book"--cover.

Includes bibliographical references (p. [255]-276) and index.

pt. I. Ground base : how corporate design started and evolved -- pt. II. Setting the strategy -- pt. III. Cohesive design management -- pt. IV. Navigating symbolic practice -- pt. V. Digital corporate design.

ISBN: 9781315547381 (e-book : PDF)Subjects--Topical Terms:

1235164
Corporate image
--Design.

LC Class. No.: HD59.2 / .T66 2016

Dewey Class. No.: 659.202854678

What's your business? = corporate design strategy concepts and processes /
LDR:01002cam a2200217 a 4500 001 947639
005 20191112154004.0
008 200604r20162014enka ob 001 0 eng d
020 $a 9781315547381 (e-book : PDF)
020 $a 9781472417466 (hardback)
035 $a (OCoLC)958106569
035 $a 1081021350
050 0 0 $a HD59.2 $b .T66 2016
082 0 0 $a 659.202854678 $2 23
100 1 $a Tomlins, Claire T., $e author. $3 1235163
245 1 0 $a What's your business? $h [electronic resource] : $b corporate design strategy concepts and processes / $c Claire T. Tomlins.
260 $a London : $b Routledge, $c 2016.
300 $a 1 online resource (xx, 301 p.)
500 $a "A Gower book"--cover.
500 $a First published 2014 by Gower Publishing.
504 $a Includes bibliographical references (p. [255]-276) and index.
505 0 $a pt. I. Ground base : how corporate design started and evolved -- pt. II. Setting the strategy -- pt. III. Cohesive design management -- pt. IV. Navigating symbolic practice -- pt. V. Digital corporate design.
650 0 $a Corporate image $x Design. $3 1235164
650 0 $a Industrial design coordination. $3 654258
650 0 $a Web sites $x Design. $3 562938
650 0 $a Strategic planning. $3 556511
856 4 0 $u https://www.taylorfrancis.com/books/9781315547381

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