語系:
繁體中文
English
說明(常見問題)
登入
回首頁
切換:
標籤
|
MARC模式
|
ISBD
Electronic Commerce = A Managerial a...
~
King, David.
Electronic Commerce = A Managerial and Social Networks Perspective /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Electronic Commerce/ by Efraim Turban, David King, Jae Kyu Lee, Ting-Peng Liang, Deborrah C. Turban.
其他題名:
A Managerial and Social Networks Perspective /
作者:
Turban, Efraim.
其他作者:
King, David.
面頁冊數:
XXXVIII, 791 p. 112 illus., 100 illus. in color.online resource. :
Contained By:
Springer Nature eBook
標題:
Information technology. -
電子資源:
https://doi.org/10.1007/978-3-319-10091-3
ISBN:
9783319100913
Electronic Commerce = A Managerial and Social Networks Perspective /
Turban, Efraim.
Electronic Commerce
A Managerial and Social Networks Perspective /[electronic resource] :by Efraim Turban, David King, Jae Kyu Lee, Ting-Peng Liang, Deborrah C. Turban. - 8th ed. 2015. - XXXVIII, 791 p. 112 illus., 100 illus. in color.online resource. - Springer Texts in Business and Economics,2192-4333. - Springer Texts in Business and Economics,.
Overview of Electronic Commerce -- E-Commerce: Mechanisms, Infrastructure, and Tools -- Retailing in Electronic Commerce: Products and Services -- Business-to-Business E-Commerce -- Innovative EC Systems: From E-Government to E-Learning, Collaborative Commerce, and C2C Commerce -- Mobile Commerce and Ubiquitous Computing -- Social Commerce: Foundations, Social Marketing, and Advertising -- Social Enterprise and Other Social Commerce Topics.- Marketing and Advertising in E-Commerce -- E-Commerce Security and Fraud Issues and Protections -- Electronic Commerce Payment Systems -- Order Fulfillment Along the Supply Chain -- EC Strategy, Globalization, and SMEs -- Implementing EC Systems: From Justification to Successful Performance -- E-Commerce: Regulatory, Ethical, and Social Environments -- Launching a Successful Online Business and EC Projects.
Throughout the book, theoretical foundations necessary for understanding Electronic Commerce (EC) are presented, ranging from consumer behavior to the economic theory of competition. Furthermore, this book presents the most current topics relating to EC as described by a diversified team of experts in a variety of fields, including a senior vice president of an e-commerce-related company. The authors provide website resources, numerous exercises, and extensive references to supplement the theoretical presentations. At the end of each chapter, a list of online resources with links to the websites is also provided. Additionally, extensive, vivid examples from large corporations, small businesses from different industries, and services, governments, and nonprofit agencies from all over the world make concepts come alive in Electronic Commerce. These examples, which were collected by both academicians and practitioners, show the reader the capabilities of EC, its cost and justification, and the innovative ways corporations are using EC in their operations. In this edition (previous editions published by Pearson/Prentice Hall), the authors bring forth the latest trends in e-commerce, including social businesses, social networking, social collaboration, innovations, and mobility.
ISBN: 9783319100913
Standard No.: 10.1007/978-3-319-10091-3doiSubjects--Topical Terms:
559429
Information technology.
LC Class. No.: HF54.5-54.56
Dewey Class. No.: 650
Electronic Commerce = A Managerial and Social Networks Perspective /
LDR
:03712nam a22004335i 4500
001
969738
003
DE-He213
005
20200920125005.0
007
cr nn 008mamaa
008
201211s2015 gw | s |||| 0|eng d
020
$a
9783319100913
$9
978-3-319-10091-3
024
7
$a
10.1007/978-3-319-10091-3
$2
doi
035
$a
978-3-319-10091-3
050
4
$a
HF54.5-54.56
072
7
$a
KJQ
$2
bicssc
072
7
$a
BUS083000
$2
bisacsh
072
7
$a
KJQ
$2
thema
072
7
$a
UF
$2
thema
082
0 4
$a
650
$2
23
082
0 4
$a
658.05
$2
23
100
1
$a
Turban, Efraim.
$4
aut
$4
http://id.loc.gov/vocabulary/relators/aut
$3
596510
245
1 0
$a
Electronic Commerce
$h
[electronic resource] :
$b
A Managerial and Social Networks Perspective /
$c
by Efraim Turban, David King, Jae Kyu Lee, Ting-Peng Liang, Deborrah C. Turban.
250
$a
8th ed. 2015.
264
1
$a
Cham :
$b
Springer International Publishing :
$b
Imprint: Springer,
$c
2015.
300
$a
XXXVIII, 791 p. 112 illus., 100 illus. in color.
$b
online resource.
336
$a
text
$b
txt
$2
rdacontent
337
$a
computer
$b
c
$2
rdamedia
338
$a
online resource
$b
cr
$2
rdacarrier
347
$a
text file
$b
PDF
$2
rda
490
1
$a
Springer Texts in Business and Economics,
$x
2192-4333
505
0
$a
Overview of Electronic Commerce -- E-Commerce: Mechanisms, Infrastructure, and Tools -- Retailing in Electronic Commerce: Products and Services -- Business-to-Business E-Commerce -- Innovative EC Systems: From E-Government to E-Learning, Collaborative Commerce, and C2C Commerce -- Mobile Commerce and Ubiquitous Computing -- Social Commerce: Foundations, Social Marketing, and Advertising -- Social Enterprise and Other Social Commerce Topics.- Marketing and Advertising in E-Commerce -- E-Commerce Security and Fraud Issues and Protections -- Electronic Commerce Payment Systems -- Order Fulfillment Along the Supply Chain -- EC Strategy, Globalization, and SMEs -- Implementing EC Systems: From Justification to Successful Performance -- E-Commerce: Regulatory, Ethical, and Social Environments -- Launching a Successful Online Business and EC Projects.
520
$a
Throughout the book, theoretical foundations necessary for understanding Electronic Commerce (EC) are presented, ranging from consumer behavior to the economic theory of competition. Furthermore, this book presents the most current topics relating to EC as described by a diversified team of experts in a variety of fields, including a senior vice president of an e-commerce-related company. The authors provide website resources, numerous exercises, and extensive references to supplement the theoretical presentations. At the end of each chapter, a list of online resources with links to the websites is also provided. Additionally, extensive, vivid examples from large corporations, small businesses from different industries, and services, governments, and nonprofit agencies from all over the world make concepts come alive in Electronic Commerce. These examples, which were collected by both academicians and practitioners, show the reader the capabilities of EC, its cost and justification, and the innovative ways corporations are using EC in their operations. In this edition (previous editions published by Pearson/Prentice Hall), the authors bring forth the latest trends in e-commerce, including social businesses, social networking, social collaboration, innovations, and mobility.
650
0
$a
Information technology.
$3
559429
650
0
$a
Business—Data processing.
$3
1253699
650
0
$a
Operations research.
$3
573517
650
0
$a
Decision making.
$3
528319
650
1 4
$a
IT in Business.
$3
1064965
650
2 4
$a
Operations Research/Decision Theory.
$3
669176
700
1
$a
King, David.
$4
aut
$4
http://id.loc.gov/vocabulary/relators/aut
$3
722042
700
1
$a
Lee, Jae Kyu.
$4
aut
$4
http://id.loc.gov/vocabulary/relators/aut
$3
864309
700
1
$a
Liang, Ting-Peng.
$e
author.
$4
aut
$4
http://id.loc.gov/vocabulary/relators/aut
$3
1265296
700
1
$a
Turban, Deborrah C.
$e
author.
$4
aut
$4
http://id.loc.gov/vocabulary/relators/aut
$3
1265297
710
2
$a
SpringerLink (Online service)
$3
593884
773
0
$t
Springer Nature eBook
776
0 8
$i
Printed edition:
$z
9783319100920
776
0 8
$i
Printed edition:
$z
9783319100906
776
0 8
$i
Printed edition:
$z
9783319362700
830
0
$a
Springer Texts in Business and Economics,
$x
2192-4333
$3
1253711
856
4 0
$u
https://doi.org/10.1007/978-3-319-10091-3
912
$a
ZDB-2-SBE
912
$a
ZDB-2-SXBM
950
$a
Business and Economics (SpringerNature-11643)
950
$a
Business and Management (R0) (SpringerNature-43719)
筆 0 讀者評論
多媒體
評論
新增評論
分享你的心得
Export
取書館別
處理中
...
變更密碼[密碼必須為2種組合(英文和數字)及長度為10碼以上]
登入