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The Biological Bases of Economic Beh...

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The Biological Bases of Economic Behaviour = A Concise Introduction /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	The Biological Bases of Economic Behaviour/ by David McFarland.
其他題名:	A Concise Introduction /
作者:	McFarland, David.
面頁冊數:	VIII, 122 p.online resource. :
Contained By:	Springer Nature eBook
標題:	Behavioral economics. -
電子資源:	https://doi.org/10.1007/978-1-137-56806-9
ISBN:	9781137568069

The Biological Bases of Economic Behaviour = A Concise Introduction /
McFarland, David.

The Biological Bases of Economic BehaviourA Concise Introduction /[electronic resource] :by David McFarland. - 1st ed. 2016. - VIII, 122 p.online resource.

Human genetics has changed little over the past 20,000 years, but human economic behaviour has changed a lot. These changes are probably due to human cultural evolution. But studies of human hunter-gatherers, and of a variety of other animal species, show that their micro-economic behaviour is much the same. Whereas the standard economic analysis focuses on money, the biological approach brings time and energy into the analysis. Moreover, humans and other animals tested under laboratory conditions do not exhibit the complexity of the results of field studies. In other words, results obtained in the real world are not the same as those obtained in the laboratory. The Biological Bases of Economic Behaviour invites readers to approach micro-economics from a biological viewpoint, in a clear and introductory manner.

ISBN: 9781137568069

Standard No.: 10.1007/978-1-137-56806-9doiSubjects--Topical Terms:

1253716
Behavioral economics.

LC Class. No.: HB71-74

Dewey Class. No.: 330.01

The Biological Bases of Economic Behaviour = A Concise Introduction /
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