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Innovation and Capacity Building = Cross-disciplinary Management Theories for Practical Applications /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Innovation and Capacity Building/ edited by Demetris Vrontis, Yaakov Weber, Alkis Thrassou, S. M. Riad Shams, Evangelos Tsoukatos.
其他題名:	Cross-disciplinary Management Theories for Practical Applications /
其他作者:	Vrontis, Demetris.
面頁冊數:	XXI, 296 p. 6 illus.online resource. :
Contained By:	Springer Nature eBook
標題:	Management. -
電子資源:	https://doi.org/10.1007/978-3-319-90945-5
ISBN:	9783319909455

Innovation and Capacity Building = Cross-disciplinary Management Theories for Practical Applications /
Innovation and Capacity BuildingCross-disciplinary Management Theories for Practical Applications /[electronic resource] :edited by Demetris Vrontis, Yaakov Weber, Alkis Thrassou, S. M. Riad Shams, Evangelos Tsoukatos. - 1st ed. 2018. - XXI, 296 p. 6 illus.online resource. - Palgrave Studies in Cross-disciplinary Business Research, In Association with EuroMed Academy of Business,2523-8167. - Palgrave Studies in Cross-disciplinary Business Research, In Association with EuroMed Academy of Business,.

1. Editorial Introduction; Alkis Thrassou, Yaakov Weber, Demetris Vrontis, S.M. Riad Shams, Evangelos Tsoukatos -- 2. Neuromarketing in Customer Behaviour: Customers' Diencephalic and Mid-Brain Implications in Purchase Dynamics; Lino Barbasso, Giuseppe Tardivo, Milena Viassone, Francesca Serravalle -- 3. The Role of Dynamic Entrepreneurial Capabilities and Innovation in Intergenerational Succession of Family Firms; Glykeria Karagouni -- 4. Corporate Social Responsibility and Corporate Reputation in Emerging Countries: An Analysis of the Peruvian Banking Sector; Edmundo R. Lizarzaburu and Jesús del Brío -- 5. Linking Motivational Leadership with Creativity; Alkis Thrassou, Dimosthenis Orfanos, Evangelos Tsoukatos -- 6. Innovation Performance and Development Assistance and Growth in Four South East European Member States; Spyridon Repousis and Petros Lois -- 7. The Impact of Innovation and Change Management on Employees' Performance; Demetris Vrontis, Sam El Nemar, Bernard Al Osta, Joseph Raymond Azizi -- 8. The Evolution of Marketing as an Innovative Knowledge Stream: The Evolving Role of Stakeholder Causal Scope; S. M. Riad Shams -- 9. Customer Data: Contemporary Issues of Privacy and Trust; Christos Themistocleous -- 10. Contemporary National Branding Under Complex Political Conditions: The Case of Palestine; Jilan Abdalmajid and Ioanna Papasolomou -- 11. The Role of Self-Awareness and Self-Efficacy on Career Decision Making: An Innovative Perspective; Hande Özek and Alberto Ferraris -- 12. Innovation, Creativity, New Product Development Process and the Role of Science Parks; Thanos Kriemadis -- 13. Managerial Biases in Mergers and Acquisitions; Yaakov Weber -- 14. A Dynamic Learning Perspective on Innovation Control: Balancing Freedom and Constraint; Minna Saunila and Martti Mäkimattilal.

This book explores how contemporary organisations are abandoning conventional tactics in order to survive and grow in an incessantly shifting business landscape, analysing fundamental aspects of management, marketing and strategy from an interdisciplinary perspective. Focusing on the paradigms of neuro-marketing, innovative change management, motivational creativity, and customer data management, to name a few, the authors provide practical learning outcomes which reflect how organisations are seeking to adopt innovative means to innovative ends, targeting capacity building in multiple ways. Ultimately, this edited collection implicitly defines an organisational philosophy that incorporates functionality, but also embraces business notions pertaining to wider contextual transformations and environmental developments. Theoretical and practical contributions highlight the importance of multidisciplinary research to practical business success, making this book an invaluable read to both scholars and business executives.

ISBN: 9783319909455

Standard No.: 10.1007/978-3-319-90945-5doiSubjects--Topical Terms:

558618
Management.

LC Class. No.: HD28-70

Dewey Class. No.: 658.514

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