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Personal Data in Competition, Consumer Protection and Intellectual Property Law = Towards a Holistic Approach? /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Personal Data in Competition, Consumer Protection and Intellectual Property Law/ edited by Mor Bakhoum, Beatriz Conde Gallego, Mark-Oliver Mackenrodt, Gintarė Surblytė-Namavičienė.
Reminder of title:	Towards a Holistic Approach? /
other author:	Bakhoum, Mor.
Description:	VI, 577 p. 7 illus., 1 illus. in color.online resource. :
Contained By:	Springer Nature eBook
Subject:	Public international law. -
Online resource:	https://doi.org/10.1007/978-3-662-57646-5
ISBN:	9783662576465

Personal Data in Competition, Consumer Protection and Intellectual Property Law = Towards a Holistic Approach? /
Personal Data in Competition, Consumer Protection and Intellectual Property LawTowards a Holistic Approach? /[electronic resource] :edited by Mor Bakhoum, Beatriz Conde Gallego, Mark-Oliver Mackenrodt, Gintarė Surblytė-Namavičienė. - 1st ed. 2018. - VI, 577 p. 7 illus., 1 illus. in color.online resource. - MPI Studies on Intellectual Property and Competition Law,282191-5822 ;. - MPI Studies on Intellectual Property and Competition Law,24.

Part I Fundamentals of Personal Data: Between Personal Property Rights and Regulation -- Part II Personal Data and Competition Law -- Part III Personal Data, Civil Law and Consumer Law -- Part IV Personal Data, IP, Unfair Competition and Regulation.

This book analyses the legal approach to personal data taken by different fields of law. An increasing number of business models in the digital economy rely on personal data as a key input. In exchange for sharing their data, online users benefit from personalized and innovative services. But companies’ collection and use of personal data raise questions about privacy and fundamental rights. Moreover, given the substantial commercial and strategic value of personal data, their accumulation, control and use may raise competition concerns and negatively affect consumers. To establish a legal framework that ensures an adequate level of protection of personal data while at the same time providing an open and level playing field for businesses to develop innovative data-based services is a challenging task. With this objective in mind and against the background of the uniform rules set by the EU General Data Protection Regulation, the contributions to this book examine the significance and legal treatment of personal data in competition law, consumer protection law, general civil law and intellectual property law. Instead of providing an isolated analysis of the different areas of law, the book focuses on both synergies and tensions between the different legal fields, exploring potential ways to develop an integrated legal approach to personal data.

ISBN: 9783662576465

Standard No.: 10.1007/978-3-662-57646-5doiSubjects--Topical Terms:

1251582
Public international law.

LC Class. No.: K3150

Dewey Class. No.: 341

Personal Data in Competition, Consumer Protection and Intellectual Property Law = Towards a Holistic Approach? /
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