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American Televangelism and Participatory Cultures = Fans, Brands, and Play With Religious "Fakes" /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	American Televangelism and Participatory Cultures/ by Denis J. Bekkering.
Reminder of title:	Fans, Brands, and Play With Religious "Fakes" /
Author:	Bekkering, Denis J.
Description:	IX, 228 p.online resource. :
Contained By:	Springer Nature eBook
Subject:	Religion and sociology. -
Online resource:	https://doi.org/10.1007/978-3-030-00575-7
ISBN:	9783030005757

American Televangelism and Participatory Cultures = Fans, Brands, and Play With Religious "Fakes" /
Bekkering, Denis J.

American Televangelism and Participatory CulturesFans, Brands, and Play With Religious "Fakes" /[electronic resource] :by Denis J. Bekkering. - 1st ed. 2018. - IX, 228 p.online resource. - Contemporary Religion and Popular Culture. - Contemporary Religion and Popular Culture.

1. Introduction -- 2. Robert Tilton, Ironic Fans, and Fake Religions -- 3. A Fan Club, a Fart Tape, and a Tabloid Scandal -- 4. From the Margins to the Mainstream: Recreational Christianity and a Viral Rebranding -- 5. Tammy Faye Bakker, Campy Fandom, and Ludicrous Tragedy -- 6. The Eyes of Tammy Faye and a Complicated Rebranding -- 7. Conclusion.

This book examines unintended participatory cultures and media surrounding the American televangelists Robert Tilton and Tammy Faye Bakker-Messner. It brings to light heavily ironic fan followings; print, audio, and video projects; public access television parodies; and other comedic participatory practices associated with these controversial preachers from the 1980s onwards. For Tilton’s ministry, some of these activities and artifacts would prove irksome and even threatening, particularly an analog video remix turned online viral sensation. In contrast, Bakker-Messner’s “campy” fans – gay men attracted to her “ludicrous tragedy” – would provide her unexpected opportunities for career rehabilitation. Denis J. Bekkering challenges “supply-side” religious economy and branding approaches, suggestions of novelty in religion and “new” media studies, and the emphasis on sincere devotion in research on religion and fandom. He also highlights how everyday individuals have long participated in public negotiations of Christian authenticity through tongue-in-cheek play with purported religious “fakes.”.

ISBN: 9783030005757

Standard No.: 10.1007/978-3-030-00575-7doiSubjects--Topical Terms:

578047
Religion and sociology.

LC Class. No.: BL60

Dewey Class. No.: 201.7

American Televangelism and Participatory Cultures = Fans, Brands, and Play With Religious "Fakes" /
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520 $a This book examines unintended participatory cultures and media surrounding the American televangelists Robert Tilton and Tammy Faye Bakker-Messner. It brings to light heavily ironic fan followings; print, audio, and video projects; public access television parodies; and other comedic participatory practices associated with these controversial preachers from the 1980s onwards. For Tilton’s ministry, some of these activities and artifacts would prove irksome and even threatening, particularly an analog video remix turned online viral sensation. In contrast, Bakker-Messner’s “campy” fans – gay men attracted to her “ludicrous tragedy” – would provide her unexpected opportunities for career rehabilitation. Denis J. Bekkering challenges “supply-side” religious economy and branding approaches, suggestions of novelty in religion and “new” media studies, and the emphasis on sincere devotion in research on religion and fandom. He also highlights how everyday individuals have long participated in public negotiations of Christian authenticity through tongue-in-cheek play with purported religious “fakes.”.
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