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以社會資本理論與社會互動理論探討直播商務中影響消費者助人行為之關鍵因素 ...

陳麗金

以社會資本理論與社會互動理論探討直播商務中影響消費者助人行為之關鍵因素 = = An investigation into the determinants of customer helping behaviors in live streaming commerce from the perspectives of social capital theory and social interaction theory /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	以社會資本理論與社會互動理論探討直播商務中影響消費者助人行為之關鍵因素 =/ 陳麗金.
Reminder of title:	An investigation into the determinants of customer helping behaviors in live streaming commerce from the perspectives of social capital theory and social interaction theory /
remainder title:	An investigation into the determinants of customer helping behaviors in live streaming commerce from the perspectives of social capital theory and social interaction theory.
Author:	陳麗金
Published:	雲林縣 :國立虎尾科技大學 , : 民111.01.,
Description:	[8], 71面 :圖, 表 ; : 30公分.;
Notes:	指導教授: 解燕豪.
Subject:	電子商務. -
Online resource:	電子資源

以社會資本理論與社會互動理論探討直播商務中影響消費者助人行為之關鍵因素 = = An investigation into the determinants of customer helping behaviors in live streaming commerce from the perspectives of social capital theory and social interaction theory /
陳麗金

以社會資本理論與社會互動理論探討直播商務中影響消費者助人行為之關鍵因素 =An investigation into the determinants of customer helping behaviors in live streaming commerce from the perspectives of social capital theory and social interaction theory /An investigation into the determinants of customer helping behaviors in live streaming commerce from the perspectives of social capital theory and social interaction theory.陳麗金. - 初版. - 雲林縣 :國立虎尾科技大學 ,民111.01. - [8], 71面 :圖, 表 ;30公分.

指導教授: 解燕豪.

碩士論文--國立虎尾科技大學企業管理系經營管理碩士班.

含參考書目.

(平裝).Subjects--Topical Terms:

837692
電子商務.

以社會資本理論與社會互動理論探討直播商務中影響消費者助人行為之關鍵因素 = = An investigation into the determinants of customer helping behaviors in live streaming commerce from the perspectives of social capital theory and social interaction theory /
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