國立虎尾科技大學 |

Language: English

Back

Creative marketing = an extended met...

Fillis, Ian.

Creative marketing = an extended metaphor for marketing in a new age /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Creative marketing/ by Ian Fillis and Ruth Rentschler.
Reminder of title:	an extended metaphor for marketing in a new age /
Author:	Fillis, Ian.
other author:	Rentschler, Ruth,
Published:	New York :Palgrave Macmillan, : 2005.,
Description:	xi, 161 p. :ill. :
Subject:	Entrepreneurship. -
Online resource:	Click to View

Creative marketing = an extended metaphor for marketing in a new age /
Fillis, Ian.

Creative marketingan extended metaphor for marketing in a new age /[electronic resource] :by Ian Fillis and Ruth Rentschler. - New York :Palgrave Macmillan,2005. - xi, 161 p. :ill.

Includes bibliographical references and index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

Subjects--Topical Terms:

559908
Entrepreneurship.
Index Terms--Genre/Form:

554714
Electronic books.

LC Class. No.: HF5415.123 / .F56 2005

Dewey Class. No.: 658.8

Creative marketing = an extended metaphor for marketing in a new age /
LDR:01162nam 2200313 a 4500 001 1070704
003 MiAaPQ
005 20200520144314.0
006 m o d |
007 cr cn|||||||||
008 221104s2005 nyua sb 001 0 eng d
010 $z 2005049931
020 $z 1403941904 (hardback)
020 $z 9781403941909 (hardback)
020 $z 9780230502338
035 $a (MiAaPQ)EBC257382
035 $a (Au-PeEL)EBL257382
035 $a (CaPaEBR)ebr10253893
035 $a (CaONFJC)MIL42505
035 $a (OCoLC)68907048
035 $a EBC257382
040 $a MiAaPQ $c MiAaPQ $d MiAaPQ
050 4 $a HF5415.123 $b .F56 2005
082 0 4 $a 658.8 $2 22
100 1 $a Fillis, Ian. $3 559904
245 1 0 $a Creative marketing $h [electronic resource] : $b an extended metaphor for marketing in a new age / $c by Ian Fillis and Ruth Rentschler.
260 $a New York : $b Palgrave Macmillan, $c 2005.
300 $a xi, 161 p. : $b ill.
504 $a Includes bibliographical references and index.
533 $a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
650 0 $a Entrepreneurship. $3 559908
650 0 $a Originality. $3 559907
650 0 $a Creative thinking. $3 559906
650 0 $a Creative ability in business. $3 559905
650 0 $a Marketing. $3 557931
655 4 $a Electronic books. $2 local $3 554714
700 1 $a Rentschler, Ruth, $d 1953- $3 559909
710 2 $a ProQuest (Firm) $3 1133097
856 4 0 $u https://ebookcentral.proquest.com/lib/nfu/detail.action?docID=257382 $z Click to View

based on 0 review(s)

Multimedia

Reviews

Add a review and share your thoughts with other readers

Export

pickup library