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Customer value investment = formula ...
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ProQuest (Firm)
Customer value investment = formula for sustained business success /
Record Type:
Language materials, printed : Monograph/item
Title/Author:
Customer value investment/ Gautam Mahajan.
Reminder of title:
formula for sustained business success /
Author:
Mahajan, Gautam,
Published:
Los Angeles, Calif. ;Response Books, : 2008.,
Description:
xix, 187 p. :ill. :
Subject:
Relationship marketing. -
Online resource:
Click to View
Customer value investment = formula for sustained business success /
Mahajan, Gautam,1946-
Customer value investment
formula for sustained business success /[electronic resource] :Gautam Mahajan. - Los Angeles, Calif. ;Response Books,2008. - xix, 187 p. :ill.
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Subjects--Topical Terms:
561927
Relationship marketing.
Index Terms--Genre/Form:
554714
Electronic books.
LC Class. No.: HF5415.55 / .M326 2008
Dewey Class. No.: 658.8/12
Customer value investment = formula for sustained business success /
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