Relationship marketing.
Overview
| Works: | 36 works in 14 publications in 14 languages | |
|---|---|---|
Titles
Getting started with Salesforce CRM analytics = a beginner's guide to building interactive and complex dashboards /
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Lead generation for the complex sale = boost the quality and quantity of leads to increase your ROI /
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Experiential marketing : = integrated theory & strategic application /
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Marketing the sports organisation = building networks and relationships /
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Advertising management in a digital environment : = text and cases /
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Selling for the Long Run = Build Lasting Customer Relationships for Breakthrough Results /
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Take Your Sales to the Next Level = Advanced Skills to Build Stronger Relationships and Close More Deals /
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Voice-of-the-Customer Marketing = A Revolutionary 5-Step Process to Create Customers Who Care, Spend, and Stay /
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Customer experience management : = a revolutionary approach to connecting with your customers /
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Internal marketing = tools and concepts for customer-focused management /
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Growing Modular = Mass Customization of Complex Products, Services and Software /
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Relationship aspect marketing = building customer loyalty in the Internet Age /
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The impact of culture on relationship marketing in international services = a target group-specific analysis in the context of banking services /
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Trust, social relations and engagement = understanding customer behaviour on the Web /
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Customer-centric knowledge management = concepts and applications /
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Customer knowledge management : = people, processes, and technology /
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Success with Microsoft Dynamics CRM 4.0 = implementing customer relationship management /
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Handbook of research on management of cultural products : = e-relationship marketing and accessibility perspectives /
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Business relationship management and marketing = mastering business markets /
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Managing customer experience and relationships : = a strategic framework /
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Customer-centric marketing = build relationships, create advocates, and influence your customers /
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Good works! = marketing and corporate initiatives that build a better world... and the bottom line /
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