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Digital marketing fundamentals : = OMCP's official guide to OMCA certification /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Digital marketing fundamentals :/ Greg Jarboe ... [et al.] ; foreword by Avinash Kaushik.
Reminder of title:	OMCP's official guide to OMCA certification /
remainder title:	OMCP's official guide to OMCA certification
other author:	Jarboe, Greg,
Published:	Hoboken, NJ :John Wiley & Sons, Inc., : c2023.,
Description:	x, 438 p. :ill. ; : 23 cm.;
Subject:	Internet marketing. -
ISBN:	9781119894575 (pbk.) :

Digital marketing fundamentals : = OMCP's official guide to OMCA certification /
Digital marketing fundamentals :OMCP's official guide to OMCA certification /OMCP's official guide to OMCA certificationGreg Jarboe ... [et al.] ; foreword by Avinash Kaushik. - Hoboken, NJ :John Wiley & Sons, Inc.,c2023. - x, 438 p. :ill. ;23 cm.

Includes bibliographical references and index.

"Prepare for the OMCP certification exam and expand your digital marketing skillset Courses relying on the OMCP Digital Marketing Certification standards attract over 70,000 students at 900 universities around the world each year. This challenging curriculum requires strong command of content marketing, conversion rate optimization, and other digital marketing competencies in high market demand. In Digital Marketing Bootcamp: The All-In-One Guide to Mastering OMCP Certification Standards, veteran digital media and marketing expert Greg Jarboe delivers an essential and accessible roadmap to completing the highly sought-after OMCP Digital Marketing Certification. You'll explore topics like digital analytics, social media marketing, and search engine optimization with the help of industry-leading authors and members of the OMCP Standards Committee"--

ISBN: 9781119894575 (pbk.) :NT1424 Subjects--Topical Terms:

559675
Internet marketing.

LC Class. No.: HF5415.1265 / .J3697 2023

Dewey Class. No.: 658.8/72

Digital marketing fundamentals : = OMCP's official guide to OMCA certification /
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020 $z 9781119894612 (ebk.)
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050 0 4 $a HF5415.1265 $b .J3697 2023
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245 0 0 $a Digital marketing fundamentals : $b OMCP's official guide to OMCA certification / $c Greg Jarboe ... [et al.] ; foreword by Avinash Kaushik.
246 3 0 $a OMCP's official guide to OMCA certification
260 # $a Hoboken, NJ : $b John Wiley & Sons, Inc., $c c2023.
300 $a x, 438 p. : $b ill. ; $c 23 cm.
504 $a Includes bibliographical references and index.
520 # $a "Prepare for the OMCP certification exam and expand your digital marketing skillset Courses relying on the OMCP Digital Marketing Certification standards attract over 70,000 students at 900 universities around the world each year. This challenging curriculum requires strong command of content marketing, conversion rate optimization, and other digital marketing competencies in high market demand. In Digital Marketing Bootcamp: The All-In-One Guide to Mastering OMCP Certification Standards, veteran digital media and marketing expert Greg Jarboe delivers an essential and accessible roadmap to completing the highly sought-after OMCP Digital Marketing Certification. You'll explore topics like digital analytics, social media marketing, and search engine optimization with the help of industry-leading authors and members of the OMCP Standards Committee"-- $c Provided by publisher.
650 # 0 $a Internet marketing. $3 559675
650 # 0 $a Marketing $x Data processing. $3 842856
700 1 # $a Jarboe, Greg, $d 1949- $3 641427
700 1 # $a Kaushik, Avinash. $3 777391