國立虎尾科技大學 |

Language: English

Back

Think human : = the customer experience revolution in the digital age /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Think human :/ Olivier Duha.
Reminder of title:	the customer experience revolution in the digital age /
Author:	Duha, Olivier,
Published:	London, United Kingdom ;Kogan Page, : 2023.,
Description:	xi, 206 p. :ill. ; : 24 cm.;
Notes:	"Published in the original French as Think Human by Éditions Eyrolles in 2022"--Title page verso.
Subject:	Customer relations. -
ISBN:	9781398614543 (cloth) :

Think human : = the customer experience revolution in the digital age /
Duha, Olivier,

Think human :the customer experience revolution in the digital age /Olivier Duha. - London, United Kingdom ;Kogan Page,2023. - xi, 206 p. :ill. ;24 cm.

"Published in the original French as Think Human by Éditions Eyrolles in 2022"--Title page verso.

Includes bibliographical references and index.

"In an increasingly competitive and digitalized world where experience has become king, Olivier Duha, CEO of Webhelp, highlights the radical evolution of customer relations and outlines six golden rules to maximize customer satisfaction. Advocating for the importance of the human factor assisted by technology in the digital age of customer relations, this book explores the impact of the digital revolution on brands, their shift from being product-focused to customer-focused and provides strategies for how brands can succeed in the battle for the customer. By developing customer relations teams that value the role of the human being augmented by technology, Think Human explores how you can put technology at the service of humans and take control to create valuable customer experiences. Drawing on over two decades of experience developing Webhelp into a leading global provider of game-changing customer journeys, this book shows you how to develop your customer relations team into a key strategic resource for growth"--

ISBN: 9781398614543 (cloth) :NT2698

LCCN: 2023028036Subjects--Topical Terms:

560399
Customer relations.

LC Class. No.: HF5415.5 / .D88 2023

Dewey Class. No.: 658.8/12

Think human : = the customer experience revolution in the digital age /
LDR:02032cam a2200277 a 4500 001 1137305
003 OCoLC
005 20241211023948.0
008 241219s2023 enka b 001 0 eng
010 $a 2023028036
020 $a 9781398614543 (cloth) : $c NT2698
020 $a 9781398614529 (pbk.)
020 $z 9781398614536 (electronic book)
035 $a (OCoLC)1389557486
035 $a on1389557486
040 $a DLC $b eng $c NFU $d OCLCO $d OCLCF $d IKG $d YDX $d OCLCO $d IG# $d UAE
041 1 # $a eng $h fre
042 $a pcc
050 0 0 $a HF5415.5 $b .D88 2023
082 0 0 $a 658.8/12 $2 23
100 1 $a Duha, Olivier, $e author. $3 1460410
240 1 0 $a Think human. $l English
245 1 0 $a Think human : $b the customer experience revolution in the digital age / $c Olivier Duha.
260 # $a London, United Kingdom ; $a New York, NY : $b Kogan Page, $c 2023.
300 $a xi, 206 p. : $b ill. ; $c 24 cm.
500 $a "Published in the original French as Think Human by Éditions Eyrolles in 2022"--Title page verso.
504 $a Includes bibliographical references and index.
520 # $a "In an increasingly competitive and digitalized world where experience has become king, Olivier Duha, CEO of Webhelp, highlights the radical evolution of customer relations and outlines six golden rules to maximize customer satisfaction. Advocating for the importance of the human factor assisted by technology in the digital age of customer relations, this book explores the impact of the digital revolution on brands, their shift from being product-focused to customer-focused and provides strategies for how brands can succeed in the battle for the customer. By developing customer relations teams that value the role of the human being augmented by technology, Think Human explores how you can put technology at the service of humans and take control to create valuable customer experiences. Drawing on over two decades of experience developing Webhelp into a leading global provider of game-changing customer journeys, this book shows you how to develop your customer relations team into a key strategic resource for growth"-- $c Provided by publisher.
650 # 0 $a Customer relations. $3 560399
650 # 0 $a Customer services. $3 568463
650 # 0 $a Internet marketing. $3 559675