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White Bodies, Muscles, and Abs : = Digital and Visual Rhetoric Within Gay Centered Media.

Record Type:	Language materials, manuscript : Monograph/item
Title/Author:	White Bodies, Muscles, and Abs :/
Reminder of title:	Digital and Visual Rhetoric Within Gay Centered Media.
Author:	Ornelas, David.
Description:	1 online resource (58 pages)
Notes:	Source: Masters Abstracts International, Volume: 85-06.
Contained By:	Masters Abstracts International85-06.
Subject:	Rhetoric. -
Online resource:	click for full text (PQDT)
ISBN:	9798381162530

White Bodies, Muscles, and Abs : = Digital and Visual Rhetoric Within Gay Centered Media.
Ornelas, David.

White Bodies, Muscles, and Abs :Digital and Visual Rhetoric Within Gay Centered Media. - 1 online resource (58 pages)

Source: Masters Abstracts International, Volume: 85-06.

Thesis (M.A.)--San Diego State University, 2023.

Includes bibliographical references

In this study, I investigated and curated Grindr advertisements by looking at the visual imagery and its connection to identity formation. There are current conversations going on within the field with emerging scholars that are investigating the messages Grindr is portraying visually and digitally. Grindr has been the #1 gay dating app that originally started out as a dating app for men within miles of their location. Over time the app has turned into a "hook-up" app in which men can meet up with other for sexual encounters. Through this I bring to light how the advertisements and Grindr are perpetuating a notion that all men must look "fit" or "muscular" in order to get the attention of other users. Through my analysis, I focus on how each image depicts a white man that all gay men must emulate as put on display by Grindr. I draw from scholars such as Dr. Michael Faris, Dr. Christopher Conner, and Dr. Jonathan Alexander to name a few. I argue that Grindr is using certain bodies to promote their app but instead of promoting a friendly place for gay men to conversate, it has turned into men strictly seeking other men for sex. I offer an analysis into many aspects of the advertisements while paying attention to who is viewing these advertisements and the circulation within the internet. I also offer my own experiences as a user of the app since 2012 which inspired me to choose this topic for my study.

Electronic reproduction.
Ann Arbor, Mich. :
ProQuest,
2024

Mode of access: World Wide Web

ISBN: 9798381162530Subjects--Topical Terms:

567738
Rhetoric.
Subjects--Index Terms:

Visual imageryIndex Terms--Genre/Form:

554714
Electronic books.

White Bodies, Muscles, and Abs : = Digital and Visual Rhetoric Within Gay Centered Media.
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504 $a Includes bibliographical references
520 $a In this study, I investigated and curated Grindr advertisements by looking at the visual imagery and its connection to identity formation. There are current conversations going on within the field with emerging scholars that are investigating the messages Grindr is portraying visually and digitally. Grindr has been the #1 gay dating app that originally started out as a dating app for men within miles of their location. Over time the app has turned into a "hook-up" app in which men can meet up with other for sexual encounters. Through this I bring to light how the advertisements and Grindr are perpetuating a notion that all men must look "fit" or "muscular" in order to get the attention of other users. Through my analysis, I focus on how each image depicts a white man that all gay men must emulate as put on display by Grindr. I draw from scholars such as Dr. Michael Faris, Dr. Christopher Conner, and Dr. Jonathan Alexander to name a few. I argue that Grindr is using certain bodies to promote their app but instead of promoting a friendly place for gay men to conversate, it has turned into men strictly seeking other men for sex. I offer an analysis into many aspects of the advertisements while paying attention to who is viewing these advertisements and the circulation within the internet. I also offer my own experiences as a user of the app since 2012 which inspired me to choose this topic for my study.
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653 $a Internet
653 $a Sexual encounters
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