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Service management and marketing : =...

Grönroos, Christian, (1947-)

Service management and marketing : = customer management in service competition /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Service management and marketing :/ Christian Grönroos.
Reminder of title:	customer management in service competition /
Author:	Grönroos, Christian,
Published:	Chichester, West Sussex, England ;J. Wiley & Sons, : c2007.,
Description:	x, 483 p. :ill. ; : 24 cm.;
Subject:	Customer services. -
Online resource:	http://www.loc.gov/catdir/toc/ecip071/2006030743.html
Online resource:	http://www.loc.gov/catdir/enhancements/fy0826/2006030743-b.html
Online resource:	http://www.loc.gov/catdir/enhancements/fy0826/2006030743-d.html
ISBN:	9780470028629 (pbk.)

Service management and marketing : = customer management in service competition /
Grönroos, Christian,1947-

Service management and marketing :customer management in service competition /Christian Grönroos. - 3rd ed. - Chichester, West Sussex, England ;J. Wiley & Sons,c2007. - x, 483 p. :ill. ;24 cm.

Includes bibliographical references and index.

ISBN: 9780470028629 (pbk.)

LCCN: 2006030743Subjects--Topical Terms:

568463
Customer services.

LC Class. No.: HD9980.5 / .G776 2007

Dewey Class. No.: 658.8

Service management and marketing : = customer management in service competition /
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020 $a 9780470028629 (pbk.)
020 $a 0470028629 (pbk.) : $c US65
035 $a 2006030743
040 $a DLC $c NFU $d DLC
044 $a enk
050 0 0 $a HD9980.5 $b .G776 2007
082 0 0 $2 22 $a 658.8
100 1 # $a Grönroos, Christian, $d 1947- $3 633494
245 1 0 $a Service management and marketing : $b customer management in service competition / $c Christian Grönroos.
250 $a 3rd ed.
260 $a Chichester, West Sussex, England ; $a Hoboken, NJ : $c c2007. $b J. Wiley & Sons,
300 $a x, 483 p. : $b ill. ; $c 24 cm.
504 $a Includes bibliographical references and index.
650 0 $a Customer services. $3 568463
650 0 $a Service industries $x Marketing. $3 633414
856 4 1 $3 Table of contents only $u http://www.loc.gov/catdir/toc/ecip071/2006030743.html
856 4 2 $3 Contributor biographical information $u http://www.loc.gov/catdir/enhancements/fy0826/2006030743-b.html
856 4 2 $3 Publisher description $u http://www.loc.gov/catdir/enhancements/fy0826/2006030743-d.html