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The e-commerce book = building the e-empire /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	The e-commerce book/ Steffano Korper, Juanita Ellis.
Reminder of title:	building the e-empire /
Author:	Korper, Steffano.
other author:	Ellis, Juanita.
Published:	San Diego, CA :Academic Press, : c2001.,
Description:	xiv, 248 p. :ill. ; : 24 cm.;
Notes:	Includes index.
Subject:	Business enterprises - Computer networks. -
Online resource:	An electronic book accessible through the World Wide Web; click for information
Online resource:	An electronic book accessible through the World Wide Web; click for information
Online resource:	http://www.loc.gov/catdir/description/els031/00108252.html
Online resource:	http://www.loc.gov/catdir/toc/els031/00108252.html
ISBN:	9780080518800 (electronic bk.)

The e-commerce book = building the e-empire /
Korper, Steffano.

The e-commerce bookbuilding the e-empire /[electronic resource] :Steffano Korper, Juanita Ellis. - 2nd ed. - San Diego, CA :Academic Press,c2001. - xiv, 248 p. :ill. ;24 cm.

Includes index.

Preface -- Introduction -- 1. Set the Vision -- 2. Know Your Customers -- 3. Select Your Marketing Strategy and Branding -- 4. First Impressions are Forever - Build the Best Site Now -- 5. Keep Your Customers - Invest in Customer Service -- 6. Choose Fulfillment Channels that Work -- 7. Choose Effective Payment Systems -- 8. Know Your Infrastructure -- 9. Select the Right Commerce Vendor -- 10. Secure Your Investment - Security Threats and Solutions -- 11. Get Ready for Wireless -- 12. Commit to Never-Ending Improvement - Know the Trends and Beat Them -- Aft.

New in the Second Edition Contains over 60% new material Complete and extensive glossary will be added Complete revision and update of the security chapter (reflecting the recent Yahoo experience) Strengthened coverage of E-Business to Business Increased and redesigned case studies Increased European and international coverage Revised, expanded, and enhanced illustrations New, attractive text design with features such as margin notes Increased size of tables containing website contacts Redesigned cover * Contains over 60% new material * Complete and extensive glossary will be added * Complete revision and update of the security chapter (reflecting the recent Yahoo experience) * Strengthened coverage of E-Business to Business * Increased and redesigned case studies * Increased European and international coverage * Revised, expanded, and enhanced illustrations * New, attractive text design with features such as margin notes * Increased size of tables containing website contacts * Redesigned cover.

Electronic reproduction.
Amsterdam :
Elsevier Science & Technology,
2007.

Mode of access: World Wide Web.

ISBN: 9780080518800 (electronic bk.)

Source: 89662:89662Elsevier Science & Technologyhttp://www.sciencedirect.comSubjects--Topical Terms:

560454
Business enterprises
--Computer networks.Index Terms--Genre/Form:

554714
Electronic books.

LC Class. No.: HF5548.32 / .K667 2001eb

Dewey Class. No.: 658.8/4

The e-commerce book = building the e-empire /
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020 $a 9780080518800 (electronic bk.)
020 $a 008051880X (electronic bk.)
020 $a 9780124211612 (paper)
020 $a 0124211615 (paper)
035 $a (OCoLC)162574493
035 $a ocn162574493
037 $a 89662:89662 $b Elsevier Science & Technology $n http://www.sciencedirect.com
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050 1 4 $a HF5548.32 $b .K667 2001eb
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245 1 4 $a The e-commerce book $h [electronic resource] : $b building the e-empire / $c Steffano Korper, Juanita Ellis.
250 $a 2nd ed.
260 $a San Diego, CA : $c c2001. $b Academic Press,
300 $a xiv, 248 p. : $b ill. ; $c 24 cm.
500 $a Includes index.
505 0 $a Preface -- Introduction -- 1. Set the Vision -- 2. Know Your Customers -- 3. Select Your Marketing Strategy and Branding -- 4. First Impressions are Forever - Build the Best Site Now -- 5. Keep Your Customers - Invest in Customer Service -- 6. Choose Fulfillment Channels that Work -- 7. Choose Effective Payment Systems -- 8. Know Your Infrastructure -- 9. Select the Right Commerce Vendor -- 10. Secure Your Investment - Security Threats and Solutions -- 11. Get Ready for Wireless -- 12. Commit to Never-Ending Improvement - Know the Trends and Beat Them -- Aft.
505 0 $a Setting the vision -- Know your customers -- Marketing and branding -- First impressions may be everlasting -- Keep your customers -- Fulfillment channels that work -- Choose your payment systems -- Know your infrastructure -- Selecting the right commerce package -- Secure your investment : security threats and solutions -- Get ready for wireless! -- Commit to never-ending improvement.
520 $a New in the Second Edition Contains over 60% new material Complete and extensive glossary will be added Complete revision and update of the security chapter (reflecting the recent Yahoo experience) Strengthened coverage of E-Business to Business Increased and redesigned case studies Increased European and international coverage Revised, expanded, and enhanced illustrations New, attractive text design with features such as margin notes Increased size of tables containing website contacts Redesigned cover * Contains over 60% new material * Complete and extensive glossary will be added * Complete revision and update of the security chapter (reflecting the recent Yahoo experience) * Strengthened coverage of E-Business to Business * Increased and redesigned case studies * Increased European and international coverage * Revised, expanded, and enhanced illustrations * New, attractive text design with features such as margin notes * Increased size of tables containing website contacts * Redesigned cover.
533 $a Electronic reproduction. $b Amsterdam : $c Elsevier Science & Technology, $d 2007. $n Mode of access: World Wide Web. $n System requirements: Web browser. $n Title from title screen (viewed on Aug. 2, 2007). $n Access may be restricted to users at subscribing institutions.
650 0 $a Business enterprises $x Computer networks. $3 560454
650 0 $a Electronic commerce. $3 557942
655 7 $a Electronic books. $2 local $3 554714
700 1 $a Ellis, Juanita. $3 636736
710 2 $a ScienceDirect (Online service) $3 636041
856 4 0 $3 ScienceDirect $u http://www.sciencedirect.com/science/book/9780124211612 $z An electronic book accessible through the World Wide Web; click for information
856 4 0 $3 Referex $u http://www.engineeringvillage.com/controller/servlet/OpenURL?genre=book&isbn=9780124211612 $z An electronic book accessible through the World Wide Web; click for information
856 4 2 $3 Publisher description $u http://www.loc.gov/catdir/description/els031/00108252.html
856 4 1 $3 Table of contents $u http://www.loc.gov/catdir/toc/els031/00108252.html