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Eyecare business = marketing and str...

Shaw-McMinn, Peter G.

Eyecare business = marketing and strategy /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Eyecare business/ Gary L. Moss, Peter G. Shaw-McMinn ; foreword by Barry J. Barresi.
Reminder of title:	marketing and strategy /
Author:	Moss, Gary L.
other author:	Shaw-McMinn, Peter G.
Published:	Boston :Butterworth-Heinemann, : c2001.,
Description:	1 online resource (xviii, 339 p.) :ill. :
Subject:	Ophthalmology - Marketing. -
Online resource:	http://www.sciencedirect.com/science/book/9780750672382
ISBN:	9780702038587

Eyecare business = marketing and strategy /
Moss, Gary L.

Eyecare businessmarketing and strategy /[electronic resource] :Gary L. Moss, Peter G. Shaw-McMinn ; foreword by Barry J. Barresi. - Boston :Butterworth-Heinemann,c2001. - 1 online resource (xviii, 339 p.) :ill.

Includes bibliographical references and index.

ISBN: 9780702038587

Source: 179400:175762Elsevier Science & Technologyhttp://www.sciencedirect.comSubjects--Topical Terms:

862407
Ophthalmology
--Marketing.Index Terms--Genre/Form:

554714
Electronic books.

LC Class. No.: RE72 / .M67 2001

Dewey Class. No.: 617.7/0068/8

National Library of Medicine Call No.: 2001 E-258

Eyecare business = marketing and strategy /
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037 $a 179400:175762 $b Elsevier Science & Technology $n http://www.sciencedirect.com
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245 1 0 $a Eyecare business $h [electronic resource] : $b marketing and strategy / $c Gary L. Moss, Peter G. Shaw-McMinn ; foreword by Barry J. Barresi.
260 $a Boston : $b Butterworth-Heinemann, $c c2001.
300 $a 1 online resource (xviii, 339 p.) : $b ill.
504 $a Includes bibliographical references and index.
588 $a Description based on print version record.
650 0 $a Ophthalmology $x Marketing. $3 862407
650 1 2 $a Ophthalmology $x economics. $3 862408
650 2 2 $a Marketing of Health Services $x methods. $3 862409
650 2 2 $a Optometry $x economics. $3 862410
650 2 2 $a Patient Satisfaction. $3 789747
650 6 $a Ophtalmologie $x Marketing. $3 862411
655 4 $a Electronic books. $2 local $3 554714
700 1 $a Shaw-McMinn, Peter G. $3 789561
856 4 0 $3 ScienceDirect $u http://www.sciencedirect.com/science/book/9780750672382

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