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資訊採用模式對購買意願與品牌忠誠度之影響-以線上品牌社群為例 = = ...

劉欽典

資訊採用模式對購買意願與品牌忠誠度之影響-以線上品牌社群為例 = = The Influence of Information Adoption Model on Consumer Purchase Intention and Brand Loyalty: An Example of Online Brand Community /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	資訊採用模式對購買意願與品牌忠誠度之影響-以線上品牌社群為例 = / 劉欽典撰.
Reminder of title:	The Influence of Information Adoption Model on Consumer Purchase Intention and Brand Loyalty: An Example of Online Brand Community /
remainder title:	The Influence of Information Adoption Model on Consumer Purchase Intention and Brand Loyalty: An Example of Online Brand Community.
Author:	劉欽典
Published:	雲林縣 : 國立虎尾科技大學 , : 民105.07.,
Description:	[7], 36面 : 圖, 表 ; : 30公分.;
Notes:	指導教授：吳昌憲.
Subject:	品牌社群. -
Online resource:	http://cetd.lib.nfu.edu.tw/etdservice/view_metadata?etdun=U0028-2508201611113300

資訊採用模式對購買意願與品牌忠誠度之影響-以線上品牌社群為例 = = The Influence of Information Adoption Model on Consumer Purchase Intention and Brand Loyalty: An Example of Online Brand Community /
劉欽典

資訊採用模式對購買意願與品牌忠誠度之影響-以線上品牌社群為例 = The Influence of Information Adoption Model on Consumer Purchase Intention and Brand Loyalty: An Example of Online Brand Community / The Influence of Information Adoption Model on Consumer Purchase Intention and Brand Loyalty: An Example of Online Brand Community.劉欽典撰. - 初版. - 雲林縣 : 國立虎尾科技大學 , 民105.07. - [7], 36面 : 圖, 表 ; 30公分.

指導教授：吳昌憲.

含參考書目.Subjects--Topical Terms:

1047643
品牌社群.

資訊採用模式對購買意願與品牌忠誠度之影響-以線上品牌社群為例 = = The Influence of Information Adoption Model on Consumer Purchase Intention and Brand Loyalty: An Example of Online Brand Community /
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