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The business value of developer relations = how and why technical communities are key to your success /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	The business value of developer relations/ by Mary Thengvall.
Reminder of title:	how and why technical communities are key to your success /
Author:	Thengvall, Mary.
Published:	Berkeley, CA :Apress : : 2018.,
Description:	xxiii, 237 p. :ill., digital ; : 24 cm.;
Contained By:	Springer eBooks
Subject:	Customer relations. -
Online resource:	https://doi.org/10.1007/978-1-4842-3748-9
ISBN:	9781484237489

The business value of developer relations = how and why technical communities are key to your success /
Thengvall, Mary.

The business value of developer relationshow and why technical communities are key to your success /[electronic resource] :by Mary Thengvall. - Berkeley, CA :Apress :2018. - xxiii, 237 p. :ill., digital ;24 cm.

Part 1.What is the Value of a Technical Community? -- 1. An Introduction to Community -- 2. Selling Community to Your Company -- 3. Keeping a Pulse on the Community -- 4. Measuring your Success -- 5. Building a Developer Relations Team -- Part 2. Building and Engaging with the Community -- 6. Finding Your Community -- 7. Building a Healthy Community -- 8. In-Person Events: The How, Why, and Where -- 9. Dealing with Common Community Issues -- 10. Building Your Personal Brand -- Appendix A. Trip Reports -- Appendix B. Event Scorecard -- Appendix C: Hackathon One-Page Handout -- Appendix D: Developer Resource Card -- Appendix E: Sample Event Process and Playbook.

Discover the true value of Developer Relations as you learn to build and maintain positive relationships with your developer community. Use the principles laid out in this book to walk through your company goals and discover how you can formulate a plan tailored to your specific needs. First you will understand the value of a technical community: why you need to foster a community and how to do it. Then you will learn how to be involved in community building on a daily basis: finding the right audience, walking the tightrope between representing the company and building a personal brand, in-person events, and more. Featuring interviews with Developer Relations professionals from many successful companies including Red Hat, Google, Chef, Docker, Mozilla, SparkPost, Heroku, Twilio, CoreOS, and more, and with a foreword by Jono Bacon, The Business Value of Developer Relations is the perfect book for anyone who is working in the tech industry and wants to understand where DevRel is now and how to get involved. Don't get left behind - join the community today.

ISBN: 9781484237489

Standard No.: 10.1007/978-1-4842-3748-9doiSubjects--Topical Terms:

560399
Customer relations.

LC Class. No.: HF5415.5 / .T446 2018

Dewey Class. No.: 658.812

The business value of developer relations = how and why technical communities are key to your success /
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